Big 3 networks lose audience as cable and VCRs rise in 1990
In 1990 the three major networks together dropped to a 62 percent audience share during sweeps. NBC allied with McDonald’s for a 35.5 million lottery to lure viewers back to primetime, CBS partnered with Kmart and others in marketing stunts, while ABC sparred with Nielsen over measurement. Local stations expanded coverage and viewers could watch anchors from distant cities in their own regions. Ted Koppel reported from Baghdad after Saddam Hussein’s invasion and Dan Rather scored the first one on one interview with Saddam.
MENTIONED IN THIS ARTICLE
Fox Broadcasting Co
NBC
McDonald's
CBS
Kmart
ABC
A.C. Nielsen Co
Nielsen
Boston
Dallas
Denver
Peter Jennings
Dan Rather
ABC Nightline
Ted Xeppel
Baghdad
Saddam Hussein
Kuwait
Saddam
TV Listings Guide for Cable Viewers and Station Details
The guide explains finding your cable company Aiken North Augusta Edgefield Johnston and reading across for station programming. It lists WJBF WRDW WAGT WIS WEBA PBS WECA PBS and notes NBC stations WAGT and WIS. It mentions PBS options depend on location and antenna strength with extra daytime and movie listings in the Magazine.
MENTIONED IN THIS ARTICLE
Aiken
North Augusta
Edgefield- Johnston
WJBF
WRDW
WAGT
WIS
WEBA
PBS
WCES
NBC
Columbia
Aiken Standard
Erma Bombeck urges shedding old hang ups for New Year
In a humorous column from January 1984 Erma Bombeck compares New Year symbols to a burdened life. She lists belts of prejudice, anger, frustration, old grudges, and self pity as luggage to discard for a lighter start, asking readers if they can face change with nothing but a smile.
MENTIONED IN THIS ARTICLE
Nyone
Horoscope Fireworks and Romance Ahead In 1991
A chaotic but hopeful forecast for each zodiac sign with notes on finances, love, and personal responsibilities. Aries warned against gambling after May and learns to balance home life with career. other signs receive guidance on relationships, budgeting, and routines. The piece closes with a personality sketch of Today's Children and Capricorn traits.
MENTIONED IN THIS ARTICLE
Aries
Taurus
Gemini
Tres
Leo
VIRGO
LIBRA
Scorpio
Also Mentioned on This Page
OWL
Riz Conta
Nabe Dame
Wega
Lantiana
Ica
Ister
Coal Ie
Golan
Onan
Marcin J Criour
Rene
David
Ce Orn
Es Omon
Iona
Thes of
Mazza
Orn
Rocky
Irs
Parry
Love
van Dohnden
Neve the Re
Y. Ste Tana
Ato Wong
Eed
Terie Jean
Navn
Iba
Knight-Ridder Service
TV Listings Guide
Erma Bombeck
The
Sagittarius
Park Avenue Fabrics
Walton Way
Augusta GA
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