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CALM Act targets loud TV ads in Congress pass
The House approved the Commercial Advertisement Loudness Mitigation Act to align ad volumes with programs. The bill directs the FCC to adopt industry standards within a year and set rules applying to all broadcasters including cable and satellite. Senator Whitehouse supports the move as a consumer relief measure.
MENTIONED IN THIS ARTICLE
Washington, D.C
House
Anna Eshoo
D-Calif
Eshoo
Barack Obama
Federal Communications Commission
Senate
Sheldon Whitehouse
D-R.j
Mark Cooper
Consumer Federation of America
FCC
Commission
Advanced Television Systems Committee
Organization
Broadcasters
Dick O’brien
American Association of Advertising Agencies