Great Southern District Advertisers Lead in Boom Times
In boom periods shrewd merchants still seek top spot in the market, proving that even thriving businesses must advertise to stay first in the swim.
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Newspaper
Tambellup Times
Location
Tambellup, Western Australia, Australia
Date
Jun 17, 1916
Page
4
In boom periods shrewd merchants still seek top spot in the market, proving that even thriving businesses must advertise to stay first in the swim.
In times of stress advertising is vital for a business to stay visible to customers, helping them stretch limited funds and prevent being forgotten amid purchasing pressure.
The Great Southern Districts offer strong fields for advertisers despite seasonal irregularities and war troubles. The districts remain solid with recuperative powers and readiness for enterprise.
The Great Southern Herald is promoted as the best advertising medium for the district. Special editions include The Gnowan gerup Times and the Tambellup Times to reach broader local audiences.
Military authorities urge newspapers to maintain a standing notice at the top of daily Expeditionary Forces coverage. The notice outlines enlistment standards, pay rates, and separation allowances, accompanied by attached lists detailing the specifics.
Western Australia seeks an average of 25 recruits daily to reinforce front lines. Age 18 to 43, minimum height 5 ft 2 in, enlistment categories include Lieutenant Sergeant Corporal Private. Separation allowances cover married members with daily rates for wife and children, and dependents.
Payable to widow on death of a member of the forces or to a member on total incapacity. Lieutenant 91 per annum, Sergeant 70, Corporal 68, Private 52. For each child under 16 years 13 per annum. On death or total incapacity a member, the wife receives half the rate for the respective rank.
The Great Southern Herald is published twice weekly on Wednesday and Saturday. It costs 1d or 10s per year including postage. It serves Albany to Northam with current district news and critiques of legislation. It maintains a telegraphic press service for war and international summaries and has editions for Gnowangerup and Tambellup. Subscriptions and ads are via local agents or Katanning office.
The Printing Department is under the Foreman and Sub manager Mr Frank Higman with a long office connection seen as a guarantee of care and promptitude.
W Zimpel of Hay Street advertises refrigerating chests with ventilation and latent design to prevent taint and keep contents fresh. Separate compartments allow access without full chest opening and claim easy reuse after cooling.
unreadable OCR fragment references Robur Souses and Rour's usage. mentions person or place names but text is garbled with unclear meaning. no coherent event or identifiable entities to summarize into a clear news item.
Ordinary monthly meeting notes approval of Katanning Agricultural Society hall hire at £15 15s and renewal of lease hold over. Discussed transfer of Institute property and liabilities to the Road Board with ratepayer ratification awaited. Accounts £41 19s (lossless). Committees formed for presentation and entertainment. Road Board transfer agreement amended and to be advertised. objections to transfer anticipated absent.
In Perth on June 14 buyers maintained prices with trucks leading the market. A prime truck sold for £5 with four fags to prime at £4 17s 6d and two at £4 15s. Three sold around £4 10s 0d, four at £4 7s 0d. Wheat trucks ranged with mixed quality, oats offered then passed at 2s 4d.
At Melbourne market on June 14 Bran and Ute goods showed subdued demand with prices varying. Feed and milling grains moved slowly with Algerian buyers and Cape trades modest. potatoes held steady amid freight concerns impacting interstate sales.
Adelaide market report for June notes wheat at 4s 9d millers lot for local Wade and 3s for export flour, 58 Sd for shipping parcels. Flour quiet at £10 15s, hot country mills £11 to £11 5s delivered in city. Oats quiet 26d to 28d, barley firm around 4s 3d for best English, Cape 3s 1d. Potatoes steady £4 to £8 10s. onions £5 to £5 1s. mixed notes on feed, Algerians, and 40 forms uptake.
Sydney June 11 The Sydney wool market showed record prices for the season with strong rates for all good wools. Prices for greasy wool and scoured merino rose, and the market remained firm in owners' favor with sales led by high midseason figures.
A fragment recalls old friends and old books while critiquing a bygone chemist who made cough cures. The verse contrasts ancient remedies with modern trash abjection and mentions a product called Great Peppermint Cure in a nostalgic tone.
An eccentric ad from a chemist touts HEAN'S ESSENCE as superior to others for throat and bronchial relief. It also promotes Keak inflammation relief and Woods' Gremint Cure for coughs and colds, listing Gr W. HEAR as manufacturer at a street address.
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