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Lethbridge Herald Newspaper Archives

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Lethbridge Herald, The (Newspaper) - April 19, 1917, Lethbridge, Alberta SMY, AI'JIH, UvriDllllllf.r, rtAlf.Y I'AOK SKVBN; EIGHT DAY SPRING OPEN! We could use up page after page to tell the story of this sale on such high-class merchandise at the open- j ing of the season. Just a hint at A plain saving of FIVE DOLLARS and over on every suit or coat you I buy during the next Eight Days. Every garment we carry is extraordinary value at the regular price, beside the reduction, and our usual guarantee of "Money Back if Dissatisfied." Sale Starts Friday ormn: at 8.3O Delightful JD Fashion (nlerest 85 SUITS Made of tlic bcsl.qmil- hy merges, velours, gab- poplins, and' worsteds. Planned nnd designed bj- the beat manuraclurcra In America. Every phaso of their ranking .and Individual styles Is Important to all purchasers. Sizes and shades galore. Prices ?50.0DT.'- LADIES' Wool Serge SUITS In'blue, black, brown, etc. etc., die latest stylos. Joatssalin lined. All pciv l'cctljr tailored and fast .lyes. line before It's loo lale. Owing to groat daily advances in materials and labor It Is impossible o duplicate them, Regular prices (20.00. Sale .Price TAILORED SUITS As -worn by well dress- ed women. -They.'have a .distinctive appearance ithat places llieirnn a class by themselves as our store is known. Styles and var- iety are plenty. Beautiful screes'tand worsteds, gab ardlnes and poplins In many shade and sizes..Wonderful at the regula prices'to J27.50, price LADIES' COATS 'vOf belter quality' limn .ho price indicates. Materials nra serges, velours, pop- Ins and fancy cliecka. Smart Elyles Tlth j'ofce ellocta, Empire effects, ioi pleats, raglati or loose, bbi coats 1 cited or plain. All sizes and Regular J20.QQ to Sale ANOTHER LINE Good smaifc coals foi gpnciil 'All' now- this season. Serges, pop- Y- if Una and fancy tweeds. Neat styles and J 15.00. All Athens 'Novelty .Coats Regular to BEAUTIFUL WHITEWEAR NIGHT GOWNS. Ecgular ?I.OO NIGHT. GOWNS Regular COH3ET COVERS, CORSET COVERS Regular 75c DRAWERS." HPjular -lOc DRAWERS. 11C 1.1D PA OUC Jp IDC Princess SlIpB, .Combinations nnd n finer whltewear nl si liljcral reduction. BLOUSES BLOUSES .Very- new styles of vollo ulouscsj 20 illtrcrent styles to choose Ironi. All lonfi eleeves arid lace embroidered. Ucaullful ly trimmed. All sizes In all styles. 1 OP Regular iip to 51.S5. Sale IfbD AIJIiTTER LOT Vcrfi striped nnd figured Toilca. Same in IiaL Ellk-wcarcs. You must sec them to ap- tho benuly. Worth hnnlp'eg t 1C 1.4J Smart BLOUSES :t Worth to 1 A goldxj- oi lovely, styles. All this spring's best In such. popular materials George UP, Crepo tic Silk aiid Lingerie. Tho colors' loo are neiv, the. designs arc varied. Jtany nre only aamrlc blouses and also a special purchase. Sonic.' are" 1 mar My plain, others are trimmed with embroidery1 nnd'lace. Tho favored sailor collar pre- dominates. All long sleeves and finished with fancy cutrg. The newest shades. Sizes 34 Lo 44. Sale MESS SKIRTS New'slyleB and new shades. All the wanted mater- ials'and excinstrc In crery rcapcct. Values up to Sale LADp' HOSE Silk. Lisle, Cashmere and Silkolihe in mariy. cplora'and'qualiliea, Jlostly block and while. All Flies and. reputable stand- ard mak'es. i Regular .40 cent Hose for___._......25c Regular 50 "cent Hose for.....'......35c Regular.75 cent hlose ETC.. ETC MIDDIES AND WASH SKIRTS A wonderful rnnsc of middles In lone or short sleeves. Plain or fancy trimmed. Also wash match or separate. AH sirts in any style, Regular Middy or Regular Middy or Skirt 't. 51.50 UNDERSKIRTS A good range of colored Unclcr- sklrla ivith fancy flouncing. nr; Worlli regularly 52.25. Sale WHITE A. good r'flngc or many styles and qunl- Ilies to choose. All.sizes. Worth to 12.50. Sale.............. l.DU All Others Reduced SERVICE In clothes for men and young men compels recog- nition, in variety originality and beauty of design of Spring Showing of New Suits A revelation to the intending purchaser and a sat- isfaction to us. Every fabric, every color, every pattern (hat you could possibly think of is here for your inspection at a saving of Five Dollars and more wonderful at [he regular, price, especially as they are coming up in prices daily. Gome early for allaro-c 'selection.' MEN'S SUITS Which 'could 'ordinarily take their place among the higher priced suits in our The materials arc line Worsteds, Chevlota anil Tweeds. striped and fancy patterns. Olive brown ami grey shades- Worth ?1S.50. Safe MEN'S SUITS New styles and conservative materials tor spring nnd summer ivear.'Dark, medium and light colors. 3 button sac coalS'iri all sliea, 32 (o 44. Cncap at I Sale; MEN'S SUITS It certainly Is a demonstration of our preparedness lo meet the. demand of the man ol affairs and his oreiy.respect concerning CLOTHING. There probably.'will'be no Letter opportunity for you to buy your spring clothes than thla- S-days1 sale involv- ing In our spring showing all no Trent styles and shades to suit iil'iaafM.' Regular .prices ?30.QO find 532.50. Sale Less MEN'S TROUSERS MEN'S NECKWEAR: itrlpe worsteds and tweeds. Good service- able everyday ranl3- Worth J3.50. Sulc ANOTnERLOT This, makes a nice working nanls In neat dark pin-stripes.''A number of designs to chooso from. AIT sizes. The newest of colora nnd designs In special shapes, flowing ends, Including lie latest Pafslcy's and aH-ovcr deslEas! Plain anil flow- ered design to suit all tastes. Regular 75c. Sale Regular .Rcg-'ar 40c Sale Regular. 50c. n r Sale JdC Sale 50c 75c Men's Dress Shirts 301) flue spring dress shirts In.. ncal pin slrincs with separate collars or collars attached. All coat styles and sort cuffs. Sizes 14 lo 17. Regular vclucs up to Sale FELT HATS Some 150 now shape hats in shades of brown, grey, black, green and'pearl grey. Just the thing for bus- iness wear. Shapes to suit oil tastes. Sizes 6% to Hrgular-prlcQ MEN'S SOX All fresh new soxg for all occasions. Silks, Cash- nnd All colors and qualities. Sizes to Goad value at any lime at Lba regular price. Regular 35c. Safe Regular 50c Sale 35c Reaular 75c. Sale Regular Salo i 3C Belts Suspenders Good EIrons belts and solid suspenders which any man needs on eslm one in his wardrobe. 45C 5Sc Regular oQc. Sale Ucguku1 (iOc, Sale .Rpg'nlai1 75c. C-ALLANA London, Sweeny In Hi ied a brie irary hrigi fit for J. I llrlgiidicr lay.. iniH: In .In Spring Suits sw boys' suits. I'lealed back with" all round. Patch pockets and finish- o perfection .with large bloomer s. All Blics 26 lo 33. Rceiilar 0 to Sale Boys' Norfolk Suits Smart boys'-sulU In a. few styles of Norfolk and palcli pockels. Neat pencil -.stripes. tyrccds In. fancy col- ors. Sizes 26 to 31- Itcgular }S 00 r t f anil SS.50. di6i< ;