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This newspaper page contains 4 articles. Subscribers can read the full text of each article.
Newspaper
Gloucester Advocate
Location
Gloucester, New South Wales, Australia
Date
Feb 11, 1941
Page
1
A local paper for advertisers promotes the value of buying advertised goods. It argues that advertised items meet a definite standard of quality due to reputation and economic incentive. The appeal emphasizes consistency, reliability, and the ethics of supporting trusted brands locally.
An Advocate note argues for listing Goods and Services before the Gloucester District public, claiming only a tiny fraction of buyers can be reached by alternative methods and emphasizing broad reach of each issue read by about 3000 people.
A London Bank of New South Wales staff member describes frequent daylight and night air raids in 1940. She details safety routines, strong-room evacuation, red flags, blackout effects, and personal experiences atop the 8th and 7th floors, including bomb damage to nearby buildings, gas and water mains, and emergency shelter life. She notes heroism of fire and ARP crews, evacuation of hotels, and the impact on morale as Britain confronts ongoing bombardment.
The list names twelve war savings groups including Bank of New South Wales with secretary E Weekes, Gloucester District Rural School with W McGown, and multiple groups at Gloucester Business Block with various secretaries. Aimed to promote joining a war savings certificate group.
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