The Art of Advertising Essentials for Perceptive Merchants
Advertising pays when merchants act. A shopkeeper who sits idle loses customers. Public notices urge visible signs and clear messaging to attract buyers. Three essentials guide effective advertising: seek attention, convey value, and establish trust.
Advertise in the Best Quarter
Advertise where people will see your message in the widely read newspaper. The simplest, cheapest method is to place ads in the paper that everyone reads, reaching many potential customers.
Our Ladies Hat Styles and Housekeeping Tips Chronicle
A long piece blends fashion notes on worn hats and matching dresses with household advice. It covers summer dress trends, kerosene floor cleaners, stove cover ideas, and a hospital fundraiser update. Report details an Australian social scene, a federal government hour gathering, and a vivid anecdote about a crime story with a breakfast recipe and civic talk.
Hints and Recipes Cocoa Nut Macaroons and Cake
A fragmented recipe feature lists cocoanut macaroons and a cake method. It provides ingredients, like eggs, sugar, butter, flour, baking powder, orange zest, and nutmeg, with step by step mixing, heating, and baking instructions. The text mixes measurements and directions in a period culinary voice.
MENTIONED IN THIS ARTICLE
Betuy
Srenele
Gliger
Hints on Cake Making and Wheat Trade Shifts
The text discusses cake preparation tips involving beating whites, adding salt, and crushing spices with a rolling pin, then shifts to a critique of modern grain methods. Mr Patten, an American wheat broker, is cited as responsible for the change toward up to date methods, noting increased domestic wheat use and rising exports from Canada and Argentina to Liverpool.
MENTIONED IN THIS ARTICLE
I Dk Patten
Canada
Liverpool
Maxier’s Airplane Tour With Unions and Gadgets
A fragmented note notes Maxier using aeroplanes telephones gyroscopes and automatic wings. It mentions an on tour link with unions and a curious reference to Woods' Great Peppermint curr. The text is garbled but implies a hardware or aviation themed venture with labor groups involved.
Some Sydney riddles and party puzzles from Mosman
A party at Rodd Loland in honor of Air and Mrs Sheffer’s daughter Mary Allee yielded riddles with answers listed. Winners included Miss Counte Bwire for solving most riddles, followed by Miss Fenale Sedal and Miss Mabel, with clues ranging from animal, plant, and object riddles to humorous wordplay reflecting Sydney locales and names.
MENTIONED IN THIS ARTICLE
8. Sheffer
Wapello
Draitley
Mosman
Rodd Loland
Air
Mabel
Old Bushranging Days Remembered in Fitzgeralds Valley Death
Mrs J Lewis of Fitzgeralds Valley dies at 88. She lived through bushranging days when Boo Hall and his gang once held her house, took fodder and three horses including one owned by Canon Sharp. Survived by husband’s descendants and a large number of grandchildren. Funeral at Buysland Cemetery Pitagernid’s Valley at 4:30 Sunday.
MENTIONED IN THIS ARTICLE
J. Lewis
Finagerald’y Valley
Fitzgarald’s Valley
Boo Hall
Iutw
Sharp
Lewis
Adium
A. Woollley
Gearle
Woolly
Dubber
Ae FL Walley
Jax Payne
Churete
Buyslanid Cem Huery
Pitagernid
Valles
Athurst
Adyar Sae
Sheep Shearing Catalog Shows Vast NSW Run Throughs
A detailed list traces shearing fixtures across New South Wales with station names, numbers of sheep, and hand or machine methods. Wingadee at Coonamble leads with about 120,000 sheep, followed by Burrawang and Goonoo Goonoo at 100,000 each, then many regional stations such as Warren, Coonamble, and Manfield entries with tens of thousands apiece.
MENTIONED IN THIS ARTICLE
Wingadee
Coonamble
Burrawang
Bogan Gate
Tamworth
Sad Buttabone
Warren
Public Works Plan Seeks Major Future Expenditure
The Public Works Ministry reports ten government projects underway including subway lines and bridges, totalling about £5,080,000. An approved program aims to accelerate public works with Parliament authority to fund irrigation, water, drainage, hospitals, schools, and harbours, targeting £4,000,000 to £5,000,000 in the next five years.
MENTIONED IN THIS ARTICLE
Hirteen
Parline Jgent
Yuyu Wi
Foy Cheoule Chest Complaints and Gait Peppermint Care
The note lists patient symptoms and care items including chest complaints for Foy Cheoule and gait concerns with Peppermint Care on April 4. It outlines medical observations and treatment steps framed for a clinical record.
Unclear fragmentary note on medicines and travel
Fragmentary OCR style text mentions Bronetial Covad Great Peppermint Cures and a talkative passenger seeking conservation. Appears to be broken dialogue or ad copy with names partially garbled and no clear event or outcome.
Also Mentioned on This Page
Ang
The
Forbes
Lond
Tandy Denman
Postal Aid Telephone Department
Denman
Government House
Sydney
London
Subway
Malutons
Coxard
Wade
Alork
Barmeny
Pandora
Ginger
Clarke
Ler
Taylor's
Tra
Headlande
George'n Head
Bando
Mullaley
Buttabone
Gillemdoon
Wemabung
Milawa
Waurtans
Bimble
Gulargambone
Gular
Gidgeoubah
Warge Rock
Parkes
Bengerah
Trangin
Marblehone
Haddon Rig
A Mindlefield
Narcourine
Wallan Bilton
Beckham
Clanchord
Bakwells
Parkville
Gunnedub
Berita
Gilgandra
Auc
Armatree
Gidar
Pine Chim
Omeo
Coewell
Coummibhe Suome
Weatiaituini
Weoratlimi
Vorhaaiewy
Carlir Sinh
Gheulee
Condobolti
Cabal
Grenfell
Thadoe
Yatgouriit
Tom Siewendith
Navrontine
West Milby
Condovolutt
Mawatle
Condubotin
Lake Audgeon
Narrandeng
Borvalten
Boreallen
Nuviaih
Vollethan
Hanis Weir
Condabottin
Kineaton
Beothurne
Kuutulong
Milby Valley
Condowolin
Thornthwaite
Soony
Frogmore Park
Guanedul
Cedars
Curlewls
Wondabah
Bullygreen
Armatres
Beanbah
Coonimble
Crawtlete
Coonomble
Cotta
Colby
Tnnistall
Gigandea
Raby
Womblana
Trangie
Randemur
Trumgle
Mullah
Trungte
Sartu Ungaria
Magnvioy
Tatubar Springs
A. m
Pine Vale
Coonabarabran
Tomatie
Mullatey
G. Am
Public Works
Tyimg
Chong Bros
Rankin Street
J.P. Wars
Cochrane
Tan
T. S. McDade Agen
Rankin
Cooper
Edward Weaver & Co
Einar
Forbes Cycle Depot
J Mnamara
Australia
Flospital Centenary
Orange
B.p.corry
Waratan
HG. Bray
Soulpty
A. E. Musgrave, Rankin St
F. Rath & CO
General Smiths
Har ‘Ness
Hriew Takery
Royal Agricutural
Abbott
Priatwhore
Busaem