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This newspaper page contains 4 articles. Subscribers can read the full text of each article.
Newspaper
Colac Herald
Location
Colac, Victoria, Australia
Date
May 01, 1911
Page
6
The passage lists sixteen reasons to invest in advertising, stressing intelligent spending over sheer amount. It argues ads return like a boomerang, normalize advertising as integral to business, and note convenience of media. It urges perpetual testing, regular placement, and viewing advertising as core to growth.
An advertisement extols Cuevtibey tablets as a simple remedy for constipation and retails through Moears Bilson and Co. Colac and Boylanius Coro cooke. It promotes Lewis Jewellery Store Colac noting reliability and low prices and offers watches, jewelry, and optical repairs with work done on site.
A Hong Kong incident reported from the Aldenham files describes a Chinese man at a boarding house attacking inmates with a chopped fire iron. Police broke in after barricading the kitchen. a search and gunfire wounded him mortally, while eleven were injured and three died. An advertisement touts Chamberlains Pain Balm for neuralgia.
The claims branch of the Railway department completed settlement of Richmond disaster claims. Within an hour of the accident claims were filed, and within 24 hours the flood of claims began. After nine months of investigation the total cost of accident claims reached £127,220, excluding repair costs. Of this, £107,815 covered compensation. £12,008 went to relatives of ten killed, £99,807 to 480 injured. £19,414 paid for medical legal inquest expenses and sundries. A table compares with the Sunshine accident of 1908.
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