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A new bonanza for the toymakerByBarbara Phillipsus *• ; . .james Jacobson shuffled through tlie papers on his desk. A worried frown creased his brow.;“I was right, he muttered. 'Sales have fallen by 50 percent in the last 6 months.Jacobson depressed a button on his intercom;.and spoke to his secretary: Miss Taylor, ask Don Frobich to come in here right away.Seconds later, Frobich, top salesman fo’r the Blood and Gore Toy company entered the office of his boss.“.Sit down, Don,’’ Jacobson . said.. And tell me what’s been happening to. your department in the last 6 months.:“No one Wants our products, sir. I've been knocking on doors every day; and the store managers won't even talk to me, Frobich said, v.But why?. Jacobson asked. Our sales have always, been high. The kids love our toys. They force their parents to buy them. And the fathers usually are glad to see their boys playing with masculine toys. What’s happened?”Frobich shook his head. You're not going to like this, boss. The recession has hit the military industry. I talked to Harvey Gale over at the Ring and Medallion company the other day. Sales at his place are even worse. The veterans aren't buying mementoes of the Vietnam War. Even the guys who aren’t veterans aren’t buying.People don’t want to remember the Vietnam war. Parents don’t want their children playing war any more.Jacobson spluttered, But that’s un-American? All kids want to play war. What's this country coming to?“It’s simple, boss. People just don’t want to remember a war we didn't win. We’re going to have to come up with a new gimmick.A nuclear holocaust, maybe, ”.Ja- ,cobson said. We could have small mis- ,siles that really fly, submarines and fall-out shelters. .,I don't think that will cut it, boss,” jFrobich interjected. The American .people just aren't interested in war of jany kind now. How about peace toys?” jPeace toys! No, a thousand times no. The name of Jacobson has been associated with the finest quality military toys for 50 years, and I will not break my family’s tradition.”The men were silent for a while, then Frobich jumped to his feel: Boss. I’ve got it! We’ll make political toys. Politics is just as dirty as war these days, and everybody’s interested in dirty politics.My boy, you've got it. Great-grandfather Jacobson would have been proud of you.Good old days £The chairman of the House naval committee said he would urge legislation that would make the Hawaiian Islands the strongest military outpost in the world.Baltimore, Md. — a proposal to nominate a woman for governor of Maryland is meeting with strong opposition from women.
Newspaper Details
Salina Journal
Salina, Kansas, US
Thu, May 08, 1975
Page 2
Full Page
Clipped by
Badgerlink
WI, USA 26 Jan 2017
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