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Dairy-Deliputs stockin creativenew itemsBy Robert C. BjorklundFarm editorNew food products for consumers are coming into supermarkets at the rate of up to 1,200 a month and include everything from new yogurts to Chinese stir-fry items, according to the Madison-based International Dairy-Deli Association.The association, with headquarters at 313 Price Place, recently sponsored its 25th international seminar in Milwaukee, which attracted 2,140 visitors from around the world.The Dairy-Deli group, led by executive director Carol Christison, is a trade association with 600 corporatemembers from the food industry. Among its members are 90 foreign firms, many from Europe.The emphasis of the recent Milwaukee seminar was on new products for delicatessens, dairy cases and bakeries.The association’s annual study, '‘What’s in Store,” shows that new dairy and other products needing refrigeration are being introduced so rapidly that there is a fight for space.Mona Doyle, president of the Philadelphia-based Consumer Network Inc., said new food products are being introduced to keep up with the changes in consumer habits.Many companies are focusing on snack products, especially items that can serve as an alternative to sweets.State Journal photoDorothy Farrell displays successful new products marketed by Plymouth-based Sargento Cheese Co.Dorothy Farrell, of Sargento Cheese Co. in Plymouth, cited her firm’s newest product as an example of the trend. Called “Mootown Snaek-ers,” the product is a 1-ounce package of cheese available in six flavors, such as mozzarella and sharp Cheddar.cheese snack line didn’t come quickly. It took several years of planning and market testing to come up with the final product.also shows that many consumers prefer food cooked at home in the microwave to fast food.But the cheese snack idea has caught on and Mootown Snackers are distributed nationally.Sargento also has developed a line of microwave cheese sauces.Farrell, Sargento’s productionmanager, said development of theOne reason for the product’s success, Farrell said, is that parents aremore conscious of the food their children are eating.The Dairy-Deli group’s researchThe Consumer Network’s Doyle said the microwave actually may be helping some people become better cooks because the microwave makes it simple to melt cheese, fry bacon and heat prepared foods.Doyle said the search is on for microwave products with low fat and cholesterol.
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