Vol. XVI Druggist W. G. Valentine Leases Star Building— TERRE HAUTE is to have a drug store on dif ferent lines than any nowhere, when William G. Valentine takes possession of the Wabash avenue building now occupied by the Star, which is to move into the new Baker-Cox building, Sixth and Ohio. Mr. Valentine has signed a ten year lease with D. L. Watson, owner of the present Star building, and expects to get possession about November 1. The rental is to be in the neighborhood of $300 a month. The entire ground floor and basement will be oc cupied by the drug store, the second floor will be fitted up with offices for doctors and the third floor rented to a transfer of the remaining four years of a five years’ lease at a top rental of $166 a month during the last two years. Mr. Elliott’s merchandising methods in Terre H iute were modern, his stock complete and no store in town showed more evidence of push and effort to please customers. Cash was paid for the old Duenweg store before Mr. Elliott took charge, and the stock was materially increased. The store had every outward show of flourishing prosperity, which made Mr. Elliott’s announcement of retirement a surprise. ‘It had the biggest Christmas business I ever knew arranged for other offices. The physicians’ offices are to have reception rooms and a general arrange ment peculiarly adapted to doctor’s needs. “The entire building is to be remodeled before I take possession,” says Mr. Valentine. “There will be a new front, steel ceilings, new floors and interior decorations in keeping with the most modern ideas. The drug store will be operated on the department store plan by systematizing it into special depart ments. The drug men will have nothing to do with any department other than drugs, and so it will be all through. A first class confectionery and sundries department will be in charge of women clerks in stead of men. Separate rooms will be maintained for truss fitting, abdominal supporters and elastic stockings with a woman attendant for ladies’ trade. A woman also will be in charge of the rubber goods department for women. “In the basement where the Star’s big press is now there will be a soda annex with tables and a ladies’ rest room to make headquarters for women shoppers when down town. The soda fountain will be on the first floor, the annex being served by dumb waiters, as in many of the Huyler stores. We will make our own ice creams and ices in sanitary freezers. “The agency for the Rexall remedies and Eastman Kodaks and cameras will be made a strong feature. We will develop, print and enlarge pictures.” Mr. Valentine is a druggist of twenty-five years’ experience. For sixteen years he was the owner of a Chicago drug store. Eighteen months ago he bought the D. P. Cox drug store at Eighth and Wa- bash avenue. It is now known as Valentine’s Qual ity Drug store. Through progressive methods and advertising Mr. Valentine has made this one of the busiest stores in town. The building owned by At torney B. V. Marshall is held under a lease that has some time to run, and the Eighth street store will be continued indefinitely even after the larger one is opened. J. C. Elliott’s Hardware Store to be Sold— Co. ELLIOTT went to Detroit Friday to be come manager and buyer of the builders’ hard ware department for the Fletcher Hardware company. He left Terre Haute in just one year to the day from the time he came here from the Simmons Hardware company to assume charge of the Elliott hardware store, 657 Wabash avenue, which he purchased from the Duenweg hardware company. Mr. Elliott had been a buyer with the Simmons company a number of years, and it was a reputation established while with this house that enabled him to choose from six high salaried positions after he let it be known that he would retire from the Terre Haute retail field. The Elliott stock has been turned over to E. . Davidson, of St. Louis, who is under bond to dis pose of it within a certain time limit. John G. Wil liams, of Indianapolis, owner of the building, has con a hardware store this size to have,’ said Mr. Elliott. “We did $400 the Saturday before Christmas and waited on three hundred customers. All the goods sold were profitable, but on the year’s business there was a loss. Terre Haute has enough hardware stores for a city of 125,000 population and there isn’t enough trade to support those here. This seems to apply to nearly all lines of retail trade. Rather than con tinue at a loss for the time it would take to put my store on a paying basis I decided to go back into the wholesale field.” Plans had been made to put $10,000 more capital in the business through the organization of a stock company. A new line of sporting goods was to be a year and in former years when he grew to man hood in Terre Haute and worked here before enter ing the employment of wholesale houses that have made him one of the best known hardware buyers in the United States. Herz Tea Room Opens Next Month— “ OON YOU'LL EAT at Herz’s.” Unique and expressive are these five words, chosen for the first paid announcement of what is about to be at the Herz store. As an advertisement it is a masterpiece. They hit the memory and haunt it. You simply can’t forget, “Soon you'll eat at Herz’s.” Mrs. M. M. Heilman, who has been associated for a number of years with Chicago tea rooms, has been chosen to manage the Herz tea room. She comes with the highest recommendations of the manage ments of tea room service at Marshall Field’s and Mandeil Bros., and the Herz store promises as good a service on a smaller scale as in either of these Chicago establishments. Partitions for the kitchen and main dining room on the fourth floor of the Herz store, have been com pleted and the equipment has already begun to ar rive. The intention is to open March 15. The Herz tea room will have a separate grille for men and tables will be reserved on telephone orders if this service is desired. Chops, steaks and sea foods will be served to order at moderate prices. The seating capacity will be 160. The kitchen equipment is to be sufficient to take care of anything from a ham sandwich to a ten-course banquet for 500 pnco nie. It is to be open at all times for public inspec tion. Political Situation From Washington Viewpoint— fORMER CONGRESSMAN George W. Faris, re ~