Article clipped from El Paso Herald

How El Paso “Stacks Up ” Outside El Paso; TlyiJFpTell Truth About City’s GreatnessAFTER a residence ln El Paso ofnearly two years 1 am asked to' say something about Its standing In the outside world. As a newspaper man. handling every conceivable news item on a great metropolitan dally, the New York Times, 1 was automatically In a position to Judge the news value of *”*ch ln the widewhich were sent out to our 500.000 morning readers. Some years ago 1 held down a desk on this great daily and to this desk came the foreign news of the west and southwest. Now just a glance at how LI Paso stacks up outside ElFnaS£i pdV® ??/. a lot °J fin® blends In El Paso—it s my adopted home— and what I say is simple fact put forth with the Idea of seeing that El pas° 'Kets ,ta riShts abroad.he Associated Press is known to newspaper men as the A. P.” The i lr,an the Times office was aPeople Away From Here Know Us by Kind of Propa ganda Sent Out; Time to Refute Colored Stories ofAdobe Days and State Real Facts About Promising City; Sandstorms and Border Rows ‘Overplayed.’By PERCY MONTGOMERY.sn tll,*iCit5ru are notto tell the world about our drinkln*an adobe town. A local bank is doin«? water, our paved streets, our air andclimate, our building program, our quite worth while city. How soon are we going to go to the bat and refute the amusing stories of adobeyai . that h,a/e been 80 ,onR fed to the big outside world.— c ai t llxj Ian adobe town. A local bank is doing a great service In spreading some timely data on our local possessions. We have to do more than this—we have to throw a rock of sufficient size into the water to spread the ripple a little farther.Look at the map again. We all know this—let us merely refresh our minds. From the east and west and north run several trunk lines.— 1 .— ... »..,j , lilies ui i icc was a ~ — — — — ..»•««. In lesstelegraph operator and he used to fhan one year M«x,ca-n markets will come in to me with sheets of “flimsy” be open—1 wI11 take a bet with anv-Olccua „c * nno t\r\ thla toll. „ „i------.1,- - -— — -“ sheets of “flimsy(tissue copies of telegrams.).Old Familiar Copy.“Hare's some stuff. Mac, this cock-one on this. We talk-a lot about oiL All right. I’m for It but Mexican tralt;*c and trade with American citizens ln this 500 mile circle willne^8~. £enera! wouid say, Rive us a growth that wlH puT Kan-wa* fh*rrtM*?Qer.nCar?):r,, In the wira i 8as City and Seattle to shame if we familiar Villa copy. Next! measure the next five years against W® wou.ld 5et a shooting story. • any five years of their respective About a week later a bank robber i histories This is not a boast. News-wntid e^caP® acroBs the tine and they ' paper men do not boast. They may: : - - ~ tup iiuKs auu nicywould pin it on Eft Paso. Then Pershing came and we sent a special man along. All this man told about was sand storms, tarantulas, booze, heat and general discomfort on the border/' If you do not believe that *et Times fil© or a New York Herald file or one of the btg weekly national publications and see what they handed us. Now, what was the result.. The average man ln the foreign Held. newspaper men and laymen alike, do not know anything about j r us at all. This is propaganda It is a charge against no one. News- J papers print news. News is colored I to make it readable. An adobe shack I, full of machine gun holes makes'.t! \ good copy—hence the public was fedi”^ that ■ ^ y. The time has come to 1 ej flvop S i bunk—to tell few facts to thlt; big world outside about El . . Paso. 1 was here In 1899. Some of you know It then. I came back In j« 1906, and I’m back to stay In 1920 blt; Let's look at the city map a minute • hi and eee what propaganda we can! Itcolor a story but they lose their Jobs if they lie. How soon are we goingWhat One Ad Did.A single advertisement appeared t ?«ng ago—paid advertisement I think it was—in a big national weeklyft t/Vm R° you know whatit did. It told the truth about El Paso for the first time in a quarter of a century It brought forth a flattering editorial from a national weekly, which gave us a $100,000 boost. Now you know that Zane Grey and other writers have spread on the butter so thick about the romance of the Mormon days’* that ticket agents have to sell all tickets through Ogden. Utah, with a “stop over so mama and papa and EthelAcan see the Mormon temple.” Dc ?ow that the world famous Cliff house” does not exist I was in it the day it burned and got out by a hair. That was back In 1906, a little after the big fire In San Francisco. People, however, because they read about It In faded volumes ol Stoddard's lectures still throng oul to see where It is supposed to be Fifty years ago a wit spoke ol Niagara Falls as the honeymooner’s paradise. Niagara Falls is sought by every bride and bridegroom in the east, who can scare up the railroad fare. This Is propaganda.El Paso Is a oity—it is a clean city—a city nature has been kind with. We have miserable winds here for about three weeks in the spring. The entire balance of the year is delightful. How long shall we wait to tell the world. I am asked to say something of propaganda. Let me say just this and nothing more—if you tell stories about the eccentric actions of a man—Instance our friend Jiggs—the world knows him as a buffoon. If you tell beautiful stories about a man—instance our lore of Washington and Lincoln—the world In time accepts these men as great. A city is a man In the eyes of the world at a distance. Let us see to It as loyal citizens that our city Is spoken of as it Is entitled to be dealt with—In a dignified and earnest manner.I*siJafeed to the big metropolitan dailytoday.Must Forget Ourselves.I heard a man at one of the local clubs say the other day something Dr about us having nearly 10C.000 people I Bt now. Maybe so. The tuberculosis an commission in New York estimated thqt about 27,000 people lived In oneifi block In the Ghetto. 1 know it to Im be a fact that 84,000 do business a .. day ln the new Equitable Life build- ,d!; lng at 120 Broadway. We must for- j®” get ourselves for the moment as a •Nlt; ‘ home unit” and think of ourselves j°!-as we relate to the world outside, i 15 When I say “we I refer to every J Ro advertising man, every salesman and sti merchant charged with the spreading isp
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El Paso Herald

El Paso, Texas, US

Sat, Apr 24, 1920

Page 33

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CA, USA 20 Jul 2024

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