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Local station switches to ESPN RadioBy Dave Wagner_____CNJ Staff Writer _dave_wagner@link.freedom.com%Word is getting around, little by little — KCLV-AM 1240 is no longer a classic country station.On July 2, KCLV became the first station in the immediate area to cany ESPN Radio, a popular mix of sports news, talk and game broadcasts.Joey Reed, the station’s sports director for the past four years, said KCLV has been looking into the change for a while.“Really, we weren’t having a lot of success with 1240, Reed said. This is a totally different fonnat than anyone (any other area station) has.”ESPN Radio carries popular weekday talk shows hosted by sportswriter/author Tony Komheiser (9-10 a.m.) and ESPN SportsCenter anchor Dan Patrick (10 a.m.-l p.m.). ESPN GameDay, featuring game previews, airs from 1-6 p.m. while “GameNight, with interviews, score updates and news, runs from 6-11 p.m. y no“ESPN All Night then airs until 6 a.m.ESPN Radio also carries Sunday Night baseball, the four games of college football's Bowl Championship Series, NBA basketball and baseball’s All-Star Game, playoffs and World Series.There’s a lot of people I've talked to around here who like ESPN’s format,” Reed said. “We're just trying to get the word out.’’Station manager Roy Norman said KCLV-AM will continue to run its local morning show from 6-9 a.m., and will also continue to carry Clovis High School broadcasts in football, basketball and possibly baseball.Reed added that the station is looking at starting a weekly local sports talk show during the football season. “I think we’ll have the sponsorship for it,” he said.Norman believes the station, entering its 50th year of carrying Wildcats football games, has a solid base of listeners for sports programming.I think (ESPN Radio) is something that'll be good for the listeners, if you're sports-minded at all,” he said.KCLV sales manager Randy Moore, who said he has heard just one complaint so far about the change in format, noted that the station plans promotions and contests in the upcoming weeks. He also thinks listenership will grow through word of mouth.We’re just really beginning to promote it,” he said. Our promotion right now has been primarily in-house on our FM (station).”
Newspaper Details
Clovis News Journal
Clovis, New Mexico, US
Wed, Jul 18, 2001
Page 8
Full Page
Clipped by
Sammi B.
NA 19 Apr 2022
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