Article clipped from Evening Times Republican

i on A k1 .1 JOUt,elveiteen(I Atentylight hers, orlnl the fel-tudi-con-i ac-En-ent.velve ( for•\ we ifyour gaj?e rties. in a Jtely.pay-CO.s bell be ance.ADVERTISING A CIRCUS.nrnvIsfiecltmlt;cotlfbapisfomiGreat System Employed in Heralding Approach of Tent City.Advertising car No. 1, of the Barnum Bailey circus, roached the city today to start the advertising campaign for the appearance of the show here on Satruday, July 17. Prank Estes is In charire of the car. Few people stop to realize the wonderful amount of work nnd system thnt is brought into effect in the routiog of a big cirrus and the carrying on of Its advertiaing campaign, ar.d a few facts will no doubt pmve Interesting. | m.Tn the first place a big circus, like * to Barnum’s. will have its general offices st in Chicago and in these offices are a sq corps of men. all of whom take some wi active part in the selection of the sea- Cl son’s route. alBefore a town is chpsen as an ex- th hibition stand for a big circus, every us detail concerning its condition is looked cc into. If it Is a manufacturing town, tu investigation is made as to whether the factories are running and if so, whether nn full time and full pay. Tt is always considered that people must be P' In a prosperous condition when they T ««pend money for amusement.If it is an agricultural district, prospects for crops, etc., are looked Into. When an exhibition stand Is finally decided upon the proper railroad arrangements are made and the first man in the town is tho local contracting agent. This man's duties are to ar- w range for the show grounds, contract clwdio’wF
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Evening Times Republican

Marshalltown, Iowa, US

Sat, Jun 26, 1909

Page 2

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Fred P.

OH, USA 08 Jul 2020

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