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Hard-To'Get Records Available at VictorWhen flames engulfed the Vic-jness as a result of its reputationidividual attention, tor Music store four years ago]for its well rounded catalog. j “We are proud of the fact thattrcyebe(his month, a customer characterized the disaster by writing owner Mike Victor, Because of your magnificent collection of exquisite music, 1 feel like a gallery of fine art has been destroyed.”In an amazingly short time Vic-* tor Music was back in business across the street in the 400 block of State Street. The store was stocked in the same manner and again Victor Music could advertise, “The Most Complete Record Stores in the Midwest.”Victor Music stocks not onlv theRecords are shipped not only all over the United States, but throughout the world as well. Orders recently came from Australia and Thailand.our clerks are highly trained personnel with music backgrounds. They are qualified ta help customers make their selections Charles Lunde, manager of thein speaking of customer serv- wh° ha\befices, Victor said, Our stores are T* 5\fBnr ?? ” ?“• rfift oniy ones left In Madison ®Ba.f*°r ° .^“T'tae University of Wisconsinwhere a customer can listen to his selections in the privacy of a listening booth. He can compare recordings of the same work and decide which interpretation he prefers before leaving the store. It saves “buying a pig1 in a poke.' *'neratmost popular records, but makesa point of having hard-to-get and Victor maintains that evenunusual records, both domestic and foreign. The company hasthough self-service has become a prevalent way of doing business,.w • J »• vrLi-j, i aiiv ooici adeveloped a large mailorder busi-t customers still need and want In- experience.In maintaining three outlets, Victor Music is able to serve customers conveniently from all parts of the city. ii-Mrs. Arlene Edwards, who man-j ages the square store at 32 E.ji Miiflin St., has been with the; firm for 15 years. Manager of the H ilid ale store is Ronald Fors-mo, who has a music background and several years of record store
Newspaper Details
Madison Capital Times
Madison, Wisconsin, US
Tue, Jan 05, 1965
Page 29
Full Page
Clipped by
Anonymous
WI, USA 13 Feb 2022
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