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Teen Combos Give Music Biz a Shot in ArmMusicians Union Busy Signing Thembv Dan Pribilski Staff WriterYou say you don’t understand the music they play? At first glance you will understand even less theeconomics behind them.The “they” and the “them” are the Lords, Shadows,Novos, Males, Profits, Continentals, Fugitives, Pacesetters, Missfits and on and on.And little doubt exists that new combos are springing up by the month in suburbia.COR. MANNHEIM A HIGGINS RD.7 BEAUTIFUL BANQUET ROOMS SEATING IS TO 700OPEN 6:30 A.M. to 3 A.M. DAILYIN OUR LOUNGEDelightful Entertainment withJERRI COX TRIOFASHION SHOW WED. 12 30 P.M.PHONE 127-0700CHICAGO 7*3-5590They consist of four and five members who churn out the music which is a delight to tens of thousands of teenagers.In this world of music, the “classics” are those tunes sung bv old men like Frank Sinatra and the “standards” consist of “Louey Louey” and “Gloria.” BUT TO GET back to theeconomics of the matter. The musical supply store salesmen cannot be anything but deliriouswith joy.These combos are investingupwards of $400 for their equipment. This seems to be a minimum investment which five teens must assume to make the sounds the teens love.A more established group may have an inestment of $7,000or $8,000.To understand the “why” of the cost is to understand the nature of the music, the natureof the “music halls,” and thenature of the musicians.It is a music the world had to wait for until this century. It is an electronic music relying almost en toto on electric guitars, large amplifiers and public address systems which can compete with the screamsof teenagers.AND THE MUSICIANS are asenthusiastic as the teen audiences. These musicians arei light, heat, paying the combos, (as high as $200), the village license and payments for off-duty police to direct the crowdsof youngsters.Samson charges a $1 admission. The Cellar is open on Friday and Saturday nights. Estimates of crowds range from500 to 700 a night.THE TEEN musicians havesimilar backgrounds.They enjoyed the record music of the Rolling Stones, Beatles and other well-known combos.Most took up guitar or other instruments within the past three or four years. Some have only six months or a year’s experience on their instruments.The majority contacted have hopes to become full-time professional musicians though theyTHURS., DEC. 9, 1965realize the competition is toughwith so many groups.They generally copy their music right off of the records. Some improvisation is done— often because the big name stars produce sounds and songs too difficult to be mastered inthetheir original form byyoungsters.But the music is not all pure copy-cat work. The Novos, for instance, are now writing their own songs and doing their own arrangements of well-k now!rock ‘n’ roll songs.They have the advantage ol having a couple of member? who can read music well, a nol very common ability amongsl the majority of the teen musi cians. (A 11Christmas PartyPlanning?Ideal setting in charmingtraditional atmosphereElaborate or modestto your budgetNO GROUP TOO SMALL pmotivation behindrEEN SOUND—These are the Lords, a rela-ively new combo and typical of the many iow playing in the northwest suburbs. The ive are posing around a $1,000 amplifier, one if three required for the three guitarists, rhey are (left to right) Darryl Einhorn, Phil• | 1 I V ■ I A I ^ A • mTheand Doug Soderberg. these young men and members of other combos is that they enjoy playing. As one member of the Novos Combo put it, Playing isthe best thing in the world to me.” (StaffPhoto)
Newspaper Details
Arlington Heights Herald
Arlington Heights, Illinois, US
Thu, Dec 09, 1965
Page 2
Full Page
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Anonymous
USA 23 Feb 2019
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