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Mason City Globe Gazette Newspaper Archives

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Mason City Globe-Gazette (Newspaper) - February 4, 1929, Mason City, Iowa THE MASON CITY GLOBEGAZETTE MONDAY 4 1929 SA FETY OF THE NEW FORD SUVKN OAFETY comfort reliability economy speed acceleration these are the features that make the new Pord such a good value Of all there is none more important than SAFETY The safety of the new Ford comes not only from its efficient brakes but from many other factors Among these are ease of steering and control the Triplex shatterproof glass windshield and the sturdy balanced construction of the car This includes the enduring quality of mechanical parts as well as the structural strength of the body A particularly interesting feature of the Ford car is the manner in which electric welding has been carried forward to new sefiJness through the creation and devel opment of hundreds of special machines Electric iveUling gives simplicity and strength This very important and increasingly valu able tool of modern manufacturing makes it possible to use onepiece units instead of several parts riveted or bolted to gether with resulting gain in strength and simplicity Electric welding also permits the use of steel forgings instead of castings or stamp ings without increase in weight or greatly increased cost Steel forgiugs are used not only in the front axle steering gear transmission clutch drive shaft and rear axle housing of the new Ford but in the shock absorber parts the emergency brake lever the torque tube flange and everywhere else where great strength is required The strength of forgings makes for unusual safety Another safety factor worth noting is the manner in which the new Ford holds the road at all speeds This is due to the low center of gravity the carefully planned balance or distribution of structural and mechanical weight and the low ratio of FEATURES OF THE NEW FORD Mechanical internalexpanding sixbrake with braking surfaces of all six brakes fully enclosed Silent operation is another feature Eleven body types and choice of a number of colors in every body typff except the Station Wagon Pour iloudaille hydraulic doubleacting shock absorbers Triplex shatterproof glass windshield Vibration absorbing engine support Alemite chassis lubrication Qnfck acceleraltOH Reliability and economy 55 to 65 miles an Beautiful low lines Smoothness at all speeds Beauty and utility arc combined in unusual degree in the new Ford Shown here is the Ford es fectally good car for the woman driver because it h so safe and reliable and easy to control unsprung weight to sprung weight The coordinated action of the transverse springs and Houdaille hydraulic shock absorbers controls exaggerated bouncing All six brakes are fully enclosed One of the outstanding features of the new Ford of course is its mechanical internal expanding sixbrake system This is un usually reliable and effective because the surfaces of all six brakes are fully enclosed There is no possibility of water dirt or oil interfering with brake action under any conditions The silence of these brakes is another thing you will appreciate Screeching and groaning have been eliminated by a special selfcentering exclusive Ford de velopment which brings the entire surface of the brake shoe in uniform contact with the drum the instant The value of the protection afforded by the Triplex shatterproof glass wind shield of the new Ford is shown by a recent survey indicating that 65 of injuries in automobile accidents are due to flying glass The windshield in the new Ford is so made that it will not shatter under the hardest impact Particularly where there are women and children it is an important safety factor Ease of steering and control are addi tional factors in the safety of the new Ford The steering gear is what is known technically as threequarter irreversible This means that the bumps and jolts of the road are fully absorbed by the wheels and steering mechanism of the car and are not transmitted to the hands of the driver A slight touch is sufficient to guide the car Yet you always have that necessary fccloftheroad The ease of shifting gears quick accel cration abundant power and speed for every emergency and full vision front side and back are other ;