Internet Payments

Secure & Reliable

Your data is encrypted and secure with us.
VeraSafe Security Seal

Lethbridge Herald Newspaper Archives

- Page 13

Join us for 7 days to view your results

Enter your details to get started

or Login

What will you discover?

  • 108,666,265 Obituaries
  • 86,129,063 Archives
  • Birth & Marriages
  • Arrests & legal notices
  • And so much more
Issue Date:
Pages Available: 28

Search All United States newspapers

Research your ancestors and family tree, historical events, famous people and so much more!

Browse U.S. Newspaper Archives

Select the state you are looking for from the map or the list below

OCR Text

Lethbridge Herald, The (Newspaper) - September 6, 1973, Lethbridge, Alberta 78 LOST AND FOUND LOST EIGHTEEN MONTH OLD NEUTERED MALE Sealpolnt Siamese. Answers to "Sam." 2415 8th Ave. A M. Phore 327-6460. 8944-1 LOST WEDNESDAY MORNING BE- tween six miles north cf and Lethbridgs 12 x 24 canvas tarp. Phono MIyanaga Farms, 223-8202, Tab- er. 9334-tf LOST--------GREEN STONE PIERCED tarring, set In SOW Lion's Pool. Go'd loop earring lest at Seniter BL- charan Playground. Reward. Phone LOST FULL GROWN MALE CAT. Black and white. Vicinity of Fleet- wxd Bawdefl and ICth Ave. So. phone 32M153 after p.m. IMPOUNDED: IN WARNER rounty Pound VK mile west jf Raymond. One dun colored branded on right shouloer. Phone 752-3261, Ray- mond. 79 PERSONAL EXERCISE FOR HEALTH AND WEIGHT CONTROL. PHONE 327-2151 9 30 A.M.-8 P.M. 8831-27S 88 BUSINESS OPPORTUNITIES RESTAURANT IN LETHBRIDGE Hotel for lease. Apply In RELIANCE AGENCIES 822 3rd Avenue South Phone 328-9216 M.L.S. Realtors WAREHOUSE FOR SALE Solid concrete block building, 16 ft. high in "Light Industrial" zoned location on north side. Too large for present owner. Excellent for ware- house storage M.L.S. B621. C1783-7 WE'RE SA'LING1 8tn Salvation Army Sea Scouts Boys 1114. 32! 8101, ;27-374I WOULD MR DAV D NORMAN ED- vard Gibson contact Mr. and M'S. G. Goldthorpe. 91908 DIVORCED 33 YEAR OLD FARM worker, like to meet lady for fun dates. Wan loves to dance, novies, travel, other fun things Box 39, Anyone vith a drinking oroblem Phone 327-8049 or 328-32-J6, after 7-30 p rn SCHWARTZ AGENCIES (1972) LTD. PHONE 328-3331 "List with the Leader" Multiple listing Service Exceptional valts. Act now on ttiis '3 unit motel. Call Barry Marquardson at 328-OC01. MLS. C1S22-1! BIRTH PETA Mr. and Mrs. F. Peta are pleased to announce the birth of a daughter, Mari- anne Louise, born August 17, 1973. A sister for Michael and Barbara. 9341 DEATHS ALLAN Passed away on Monday, September 3, 1973, Lois Allan, aged 89 years, of Fort Macleod. The funeral ser- vice will be held hi St. An- i drew's Presbyterian Church on I Friday, at 2 p.m., with Rev. j Gordon Haynes officiating. In- terment in Union Cemetery. Fu- neral arrangements by EDEN'S AND comse! IPS information an referrals concerning birth control, V D unwanted pregnanc.es, sterilization Group presentations available Si 7th St S Phone 328 0196 C1393-tf 80 SERVICES AND REPAIRS AUTHORIZED GENERAL ELECTRIC Isvn mover rebulldino service Sarc Repair Ltd., 1011 3rd Ave S. 327-2656 SOUTHERN STAMP AND STENCIL Rubber "tamps, corporate seals, caters, etc. Same day service. 2nd Ave S. Phone 32S-5114 C6924-tf KIRBY VACUUM SALES AND SER- VICE KIRBY COMPANY OF LETH- BRIDGE ______ C37jl-jf FRED'S EAVESTROUGHING AMD palntina. Interior and exterior deccr- Free estimates 328-1258. CONCRETE EASEMENT FOPMS rent Prone Peter Simons Sons Construction Ltd 327-6052 ASTRO REALTY LTD. Westminster Shopping Mall 328-7748 "TRANSPORT BUSINESS" Lethbridge trucking business for sale Good hsuls ana contracts. A'- berta and Saskatchewan running rights. BOONS open to se-ious bjyers. Tils is a five ma- opsratisn Reason ror selling health Exclusive "CALL AN ASTRO REALTOR" APARTMENT BUSINESS Three by (12 suiles) cnly two years old Each suite has own forced ar furnace, hot water lark, stove, re- fnoerator snd drapes. These units a good "cfurn and must be seen t3 be appreciated. M L 3 "CALL AN ASTRO REALTOR" ClS23-tf A'AYTAG SALES AND SEWICE vices en all makes c: v.asr-srs ana o'ryrs, automatic or conventional. Also all smll appliances, lawn movers, irons, cleaners, etc; No ipb loo or too small LETHBRIDGE APPLIANCE, 905 3rd C7353-H 84 GARDENING LANDSCAPING, SALES AND MOV- Ina of mature trees. Spruce Tree Farms Ltd., 328-5804_______9002 31 Oct. ROTOTILLING, LANDSCAPING AND new lawns seeded. Phone 329-0364 MCLEAN'S TREE SURGERY FREES estimates Pruning, trimming ir.i fall ing Call 328-2094 or 327-1323. 7030-tf 85 POULTRY AND SUPPLIES SOUP CHICKENS FOR SALE 45c each Wilson Colony, phone 327-9471. 9335-8 EXPERIENCED SALES REPRESENTATIVE Required immediately by Canada's fastest grovlng guaranteed lamp com- pany. You will Introduce oi.r complete line of long life bulbs, tubes and fixtures to every type cf business in your area. These specialized products are now usea by doz- ers of Canada's foremost companies Our repeat business factor is over Full commissions paid weeMy. No investment necessary. Cor essential. Persons over 49 welcome Full time or side line. Local manager available to assist a self-starter, wno is hg a 9 to 5 opportunity m their I'cal area. For Full Details Phone Lethbridge 327-2814 Collect FUNERAL Fort Macleod. HOME LTD., C1824 TURBLARZ Stefan (Tur- passed away in the city after a short illness on Sep- tsmber 4, 1973 at the age ot 76 years, 86 PETS AND SUPPLIES LOVABLE PUPPIES. PHONE 3271605. 9340-8 THREE KITTENS TO BE GIVEN away. 323-nn27 9146-6 THREE LITTLE KITTENS WANT A home. 328-0931. 7 FOR SALE SILVER TOY POODLE. Seven weeks, male looking for some- one to love 328010" 9224-8 9339-8 89 LOANS AND INVESTMENTS REGISTERED COLLIE PUPS CHAW- P.CT E.red. Phone 1 677-2269, RC'cbtd, f, 9337-12 PUREBRED GERMAN SHEPHERD puppies for sale. Phone 327-6S01 after 4pm. UOVEABLE HOUSE TRAINED KIT- trs to bj given av.ay Part Siamese 327-5iM, after 5 p rn 9112-6 FOR SALE REGISTERED BLACK rimisture poodle pups Phone 223-WO, Tober. 9247-8 MOESGAARD GERMAN snsrthair pops Field trial cl.amoion b'oodlines, gentle temperment. Reg- is'ercd Phone 329-4371 9111-tf BEING EVICTED SEVEN WEEK old white kittens and mother nesd rew home Mcther gocd with ch'l- dren. 32E 0109. 9223-8 MOVING MUST SACRIFICE MY SEV- en month o'd Alaskan Malamute Hus- kie Excellent vifh children. Free to kind loving family. Phone 328-5947. 9336-t HUNTERS Registered Britany Spaniel 12 and 13 weeks old Permanent DHL shot: Phone G. A. Addy, Taoei- Stii! Available! EVERGREENS TREES UP TO 12 FT. OKNAV.ENTAL TREES TLOWESING SHRUBS IACOMBE NURSERIES COALDALE, ALTA CLOSED SUNDAYS CSiMB.tf S3 BUSINESS OPPORTUNITIES MORTGAGE MONEY Farmers-Merchants Trust 309-7th St. S. Phone 328-554S CS51J-tt beloved husband of Mrs. Sofia Turbiarz of 842 12 St. N. He was bora in Sokol- nicki, Tarnobrzeg, Poland on September 30, 18S6. During the First World War. he served with the Pilsutski Regiment, and was interned in Russia. Following the War he worked for several years in France. In 1926 he moved to Canada and settled at Lethbridge He was a mem- ber of ths Polish Association hi the City and contributed often to Polish newspapers. He is survived by his loving wile Sa-'ia, two daughters. Eleanors Lawrey and Lee Lons- dale both of Vancouver; two sons, Henry of Toronto and Stephen of San Francisco; eight grandchildren and two brothers, Theodore and Rudolf m Poland. Reqiiiem Mass will be cele- brated Saturday, September 8, 1973 at ll'OO a.m. in St. Pat- rick's Catholic Church, with Father J. A. Carroll as Cele- brant. Interment will follow in Mount Calvaiy Section of Moun- tain View Cemetery. Prayers will be said in the Christensen Chanel, Friday Sept. 7, 1973 at p.m. CHRISTENSEN SAL- MON FUNERAL HOME LTD. Directors of Funeral Service. C1828 PUBLIC NOTICES DEATHS JOHNSON Passed away at Lethbridge, on Wednesday, Sep- tember 5, 1973, Bert of VauX' hall. Funeral service arrange- ments will be announced when completed. HUMPHRIES FU- NERAL charge. HOME, Taber, in C1825 POYNTER Passed away in the city on Wednesday, Sep- tember 5, 1973, Mr. James Brent Poynter at the age of 24 years, beloved husband of Mrs. Lynda Poynter of 1406 Ashgrove Roa'd. Funeral ar- rangements will be announced when completed. MARTIN BROS. LTD., Directors of Fu- neral Service. C1827 HETESY Passsd away in Coaldale on Tuesday, Septem- ber 4, 1973, Mr. Michael Hetesy at the age of 71 years, beloved husband of Mrs. Theresa Hetesy of Coaldale. Requiem Mass will be celebrated on Fri- day at 11 a.m..in St. Basil's Catholic Church, with Rev. Fa- ther G. Marien and Rev. Fa- ther Clarence Lyons officiating. Interment will follow in the Mount Calvary Section cf Mountain View Cemetery. MARTIN BROS. LTD., Direc- tors of Funeral Service. C1826 FUNERALS IN MEMORIAMS CELOTTI In loving mem- ory of father and nono, Lirigi (Louis who passed away Sapt. 6, 1972. "In tears we saw you sinking We watched you fade away Our hearts were almost broken As you fought so hard to stay But when we saw you sleeping So peacefully free from pain, We could not wish you back, dear Dad, To suffer so again." remembered by Teresa, Ed, Gall, Mary, Janice and Lorraine 9253 GRISAK In loving memory of a dear husband, father and grandfather, George Grisak, who passed away September 6, 1971. Two years have passed since that sad day, It was God's will that you should not stay, A million words cannot express. Our heartache, sadness and loneliness. remembered by his wife Evelyn and family, and grandchildren. 9254 Lang is confident bread won't rise Thursday, September 6, 1973 THE lETHPRIDGE HERALD 13 LITTLE SAND Less ban one-sixth of the Sa- hara Desert is sandy. NOTICE TO TENDERERS Tenders be accepted until noon Sepfemcer 12, 1973 for weekly garbage collections in that part of Improve- ment District No. S lying West of Blairmore. For details contact- I. D. No 5 Ad- visory Committee, c-o C. H Allen, Chairman, Box 97, Coleman, MORTGAGES AH tyws of mortgage firanclng: In stiall and old homes Call CITY REALTY AND INSURANCE LTD. 1117 3rd Ave. South, 3CS-3251 C7749 tf Agencies (1972) Ltd. Collsae Mall, Phons 328-3331 Residential, Commercial properties. Farms and ranches City or Town Lowest interest rates available Firs! and second mortgages. C1S91-1 HOMEOWNER'S LOAN UP TO Immediate cash available for second mortgages. Borrow up to on the equity In your home No bonus. No penalties. HOUSEHOLD REALTY Corporation or Canada 506 4th psihone: 403 1511 B45 90 CONTRACTS FENCES REPAIRED, BUILT. Mis- cellaneous building sidewalks, drives, etc. Hauling JIrn SIS 3983 24SOA-tf ECONOMY PAINTING AND DECOR afing. ue-y neat, very reasonable. Phone noon or evenings 318-4570. 5542-tf PAINTERS. QUALIFIED WORK Guaranteed. Free estimates. Phcne 3C8IS911. 715? tf QUALITY CEWENT Vi'OSK S1DE- walks, patios, driveways, etc. Rea- sonable nr'ccs. Phone 327.3432 Free estimates 6D07 S2S YOUR CHANCE TO BUY AN INDE- perttenf arocery store In Irrigated district of southern Alberta. Excellent revenue for family or individual. Write Box 31, Herald. 8971-7 STORE FOR RENT AT PRESENT estab'ished confectionery. With living quarters ard garage Also satisfactory fo- cfh-sr !ype of business Located at 323 131h St. N. Phone 328-2150. 9113-tf ROYAL TRUST 323 7th ST. S. Phone 328-7768 COAST-TO-COAST REALTORS TABER New three level six-plex located In all new area. Features five two-bed- room suites and one one-bedroom suite Total potential revenue per year less expenses. Price Includes stoves, refrigerators, coin operated washer and dryer and hot water heat- Ing. Trades accepted. M.U S. COALDALE well kept tnree year old fOui'plex In excellent location. Shews cood return on equity. Stoves, refrig- erators, coin operated washer and dry- er Included In full price of SS9.000. Call RAY LAVALLEY at 345-3442 to view. M.L.S. GARAGE BUILDING, CEMENT WORK and stuccoing Anderson and Sorenson Construction, 1020 7th Ave. S. Phone C7377-H FRFD STEINER CEMENT WORK, oM hssaments dug, water proofing, 'n- free es'imstes. 327-sm ALUMINUM WINDOWS AND DOORS. NO MAINTENANCE NO CHANG- ING PHONE JONES ROOFING, 328- 5745 ALL TYPES OF CEMENT WORK. Good workmanship and orompt ser- vice. Reasonable Phone Mike Harbui, 327-3316 or 3281616. 7573-85 PLEASE READ YOUR AD Advertisers snsuld read the'r ad- vertisements and REPORT ERRORS In for the next Insertion. The Herald Is only responsible for the first incorrect Insertion PUBLIC NOTICE NOTICE TO CONTRACTORS Tenders will received by the un- dei signed until 12 neon September 12, 1973 for the dltchng, installing and backfilling of approximately 450 feet of sewer'llne plus the construction of manholes: In WccU V, plan 6808, C U. Colemsn, Alberta. All materials will be supplied. For details contact: John Navratll, Coleman, Alberta. Lowest or any tender not necessar- ily accepted. A45 NOTICE OF INTENTION TO MAKE APPLICATION FOR CHANGE OF NAME CANADA PROVINCE OF ALBERTA Notice is hereby glveo that I, Bar- bara Arlys Gilchnst of Lethbridge in Province of Alberta, Credit Ofticer ntend to make application to the Pro- v.ncial Secretary, under the provisions of The Change of Name Act, 1961, for of name as follows- 1. For a change of my name to Barbora Arlys Jones. SIGNED Barbara Aryls Gilchrist S13 DEPARTMENT OF INDIAN AND NORTHERN AFFAIRS PARKS CANADA TENDER GOLF COURSE CONCESSION WATERTON LAKES NATIONAL PARK The WO-K consists of collection of approved green fees en behalf of Her Majesty, maintenance of all rooms m the golf clubhouse including toilets, showers and locker rooms, maintain and operate a co-icessicT for the sale and rental of golf equipment and SLD- plies, operate a pcwer qolf cart rental and storage service, ard ope'at{ a restaurant in tne clubhouse. Period of concession 1974-76 inclusive Sealed tenders marked ai to con- tent and addressed to the Superinten- dent, Waterton Lakes Park, Waterton Park, Alberta, will be re- ceived up fo 12 Noon fMountain Daylight Friday 28, September 1973 Tender documents can be obtained from the Superintendent, V.'ate-ton Lakes National Park, Park, Alberta, or the Director, Western Re- aion. Parks Canada, 13-1 11 Avenue S E Calaary, Ali-erla T2G 0X5. The highest or any tender not neces- sarily accepted L H Rob.nson D rector Western Recion Cancda SI FORSBERG Funeral ser- vice for Nels Forsberg, beloved husband of Mrs. Helen Fors- berg of Taber who died there Saturday, Sept. 1, 1973, at the age of (34 years, was held at p.m Wednesday, Sept. 5, 1973, in Knox United Church, Taber, with Rev. Ray Heffelfinger offi- ciating Active pallbearers were Barney and Joe Vik, Richard, Walter and David Ferguson and Bill Krizsan. Honorary pallbear- ers were Knut Wilson, Russell and Allan Martin, Barney Cornwall and Sam Scheutt. In- terment was in the Taber Memorial Gardens. Humphries Funeral Home Ltd.. Taber, Di- rectors of Funeral Service, was in charge of the arrangements. TIGHE Funeral service for Gladys Bonnie Mitchell Tighe, beloved mother of Ronald ]VBt- chell of Vancouver, B.C., who died Wednesday, Aug. 29, 1973, at Calgary following a long ill- ness at the age of 54 years, was held at p.m. Saturday, Sept. 1, 1373, in the Christensen Chapel with Rev. Ken Morris officiating. Pallbearers were Robert and Andrew EUingson, Garry Dorigatti, Harvey Hill, Jr., Adair Watson Linteris. Interment was in Mountain View Cemetery. Christensen Salmon Fun eral Home Ltd., Directors of Fun- eral Service, was in charge of the arrangements. NELSON Funeral service for Fred Andrew Nelson, native son of Denmark and Conquer- ville homesteader who died at Bow Island Friday, Aug. 31, 1973, at the age of 89 years, was held at p.m. Monday. Sept. 3, 1973, in the Bow Island Church of Jesus Christ of Lat- ter-day Saints Chapel with Bis- hop Carl Southsrton officiating. Pallbearers were Bill Calder, Mayner and Ronny Carlson, George Ridecdale, John Schmidt and Bill Wutzke. In- terment was in the Bow Island Cemetery. Christensen Salmon Funeral Home Ltd., Directors of Funeral Service, was in charge of the arrangements. Girl falls to death over cliff MARKDALE, Ont. (CP) A 21-year-old Toronto girl MUed Monday when she fell 110 feet over a cliff beside Eugenia Falls has been identified as Don-Ann Berry, a student at the Ontario College of Art in To- ronto. Douglas Van Allen, also 21 and of Toronto, suffered a bro- ken foot, fractured rib and cuts and bruises when he fell trying to save Miss Berry. Recovering in hospital in this c Immunity south of Owen Sound, Mr. Tuesday he Van and Allen said Miss Berry were camping with friends in the area. OTTAWA (CP) MiUers have assured the government that bread prices will not in- crease for "six months to a year" after a new ceiling is im- posed on domestic wheat prices, the Commons was told Wednes- day. Otto Lang, minister respon- sible for the Canadian wheat board, said representatives of the baking industry left him with a "clear indication" that the last price increase of six cents a loaf, coupled with the new two price wheat system an- nounced Tuesday, will cover in- creased wheat a_nd other costs for millers for six months to a year. The minister, answering Com- mons questions, did not say when he had consulted the in- dustry. The government announced Tuesday an increased subsidy for domestically sold wheat that would ba tied to a longer pro- gram establishing a price ceil- ing. The subsidy, raised to from a bushel, would not in itself offset a further increase cf five cents a loaf for bread forecast for October, Mr. Lang said. But bread prices would be checked through the increased subsidy and the two-price wheat program. Currently, domestic wheat prices are tied to international prices that have risen to more than a bushel in the face of mounting world demand. Mr. Lang told Conservativs Leader Robert Stanfield that the wheat board, federal mar- keting agency for wheat, barley and oats, has accepted the gen- eral principle of the new two- price wheat system. But discussion was still going on and the final agreement was still left open. Depending on world market conditions, prices to farmers would fluctuate be- tween a ceiling to a bushel and a floor of The durum wheat floor price would be a bushel and the ceiling International prices for durum, used for macaroni and other soft wheat products, now are about a bushel. Mr. Stanfield said the in- subsidy constitutes little more than "throwing a stone at an elephant" He said he doubts that bread prices will remain at current levels. New Democrat farm critic Alf Glave (Saskatoon-Biggar) had harsher words. Western farmers now would bs "subsidizing the Canadian consumer" for about a bushel for all wheat sold in the country- Pattern Pattern FAMED for figure flattery, this papular angie-seamed s'ammer is available in SIX Toss on this lacy cape for a different all in one pat- tern. Fine for knits, patterned blends, cotton, linen. touch cf fashion ard grace. Pineapple crochet creates deep border drama. Crochet; printed Pattern 4911: Miss- collar of 3 ply fingering yarn glzes jo, 12, 14, 16, 18, Pattern 7249 sizes 36-38; 40- j Yardages in pattern. 42; 44-4G included. SEVENTY FIVE CENTS SEVENTY-FIVE CENTS for in coins (no stamps, please) each pattern cash, cheque for each 15 cents or money order. Add 15 cents j for each pattern for first-class for each" pattern for first-class i mailing and special handling. mailing and special handling' Alice Brooks, care of Print plainly NUMBER. NAME. PATTERN ADDRESS. Totally New 1B73 Ncedlecraft Print plainly SIZE, NAME, ADDRESS. STYLE NUMBER. Send order to ANNE ADAMS, care of Catalogue crammed with knit, crochet styles, crafts. 150 60 designs. FREE diiections. 75 cents. THE LETHBRIDGE HERALD Progress j Scarborough, Ont. 'MIT 4P7 THE LETHBRIDGE HERALD 60 Progress Ave. Scarboiough, Ont MIT 4P7 Print plainly PATTERN NUM- BER, YOUR NAME AND AT> DRESS, and the name of the Lethbridge Herald. DO NOT Alot of people havebeen TheSpeopleinthisphotograph can stop production at Tradition's distilteiy. And not even the President can budge them DEPARTMENT OF THE ENVIRONMENT DESIGN AND CONSTRUCTION DIVISION Scaled tenders will bs received By the undersigned up to p rn. Edmonton time on September 21, 1973 at De- j BRACHA Funeral service for Trenton Ward Bracha, be- loved son of Allen and Donna Bracha of 520 McKUlop Place j who died at Calgary, Aug. 1C73. at the age of tvo years, was held at 11 a.m. Saturday, Sept 1, in the Christensen Chapel. 327 lOtli St. S, Rei. Ken Jordou otficiatirg. Interment was in Archmount Memorial Gardens. Christensen I Salmon Funeral Home Ltd., Diiectors of Funeral Service, was in charge of the arrange- ments. sign and Construction Division Office located on the 4th floo' of the Milner Building, 10040 104 Street, Edmonton, Alberta ror the removal and reclama- tion of derelict vehicles. There are approximately 8000 derelict vehicles ot about 74 different sites throughout the Province of Alberta. The main Items of worn are follows' A. Removal of derelict vehicles from collection sites B. Recycling of ferrous materials con- stituting said removed vehicles. Tenders shall be clearly marked- "Re- moval and Reclamation of Derelict Vehicles Project No. 1 Site locations and specifications may be obtained from the office located at the above address, on deposit of S2500 by cash or certified cheque made payable to the Provincial Treasurer of the Prov- ince of Alberta. Each tender must be accompanied by a certified cheque or bid bond made payable to the Provincial Treasurer, equal to of the tender, an under- takinn on the oart rf the proposed sure- ty and soch other forms as specified in the tender documents. Tenders will be opened In public The lowest, or any tender, will not necessarily be accepted. E E. Ballantyne, D.V.M. Deputy Minister CARD OF THANKS We wish to thank our many friends and neighbors for the lovely fare- well party given us at our home. A special thanks for the girt and to those who brought food and Joyce Whitesel, and children, Coutts, Alberta. 9342 IN MEMORIAM HERRESVEI.E In loving memory of Edwin Keith, who passed away September 4, 1964. As long as life memories last, We will remember you. remembered by mom, dad and Craig. 9252 It is no joke. There are 3 teams of people at Tradition's distillery and they have almost legendary power. The power of taste. With it they can stop cases of whisky tram ever reaching you. You see, we have spent a lot of time and money getting Tradition to taste the way it does. Smooth, mellow. As we say: "so Canadian you can taste it. But making a great whisky once, is no great feat. Most Canadian distilleries make vejy good whisky.The problem is making great whisky, day after day. Bottle after bottle. Sip after sip. Pity the single blender. Atscheniey we think it's inhuman to give one man the responsibility of deciding on the maintenance of whisky, day after day. The food he eats, his personality, his habits all contrioute in some ways to his perception of taste. And a certain taste is not something you can tap with a hammer. You can't see taste. You can't feel taste. You can only taste taste. And this is why Schenley has developed the 3-team method of whisky tasting. The the Tins vtlusky has passed the trsts of theSchenlts TraditionTastfTeims and is guaranteed to carry the true Tradition taste. Tasted, approved, signed by thesp people. No other Canadian whisky is signed as tasted and apprOVed. Behind the label of each bottle of Schenley Tradition, you'll find the signatures of the two teams who approved that Not one drop of Schenley Tradition can reach you until it has passed the critical palates of our taste teams Not a drop It does not matter if a production man howls about schedules. It does not matter if an execu- tive says through clenched teeth; "it's close If it isn't passed, it isn't Tradition. Pictured here are some of our First Team members as of March 15th, 1973. Each member has earned his position by recording consis- tently high averages in taste tests. But none is secure. In the wings, members of the Second Team wait. And be- hind them, a team of rookies practice: The Training Team. All of this effort, is based on the fact that we believe Tradition is a great-tasting whisky. And we'd like to keep it that way. Tradition. Probably the most thoroughly taste-tested whisky in the country. Schenley Tradition. Tasted, approved, signed by 2 teams. Canadi CT c'i ;