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Lethbridge Herald Newspaper Archives

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Lethbridge Herald, The (Newspaper) - October 17, 1973, Lethbridge, Alberta 36 THE LETHBRIDGE HERALD Wednesday, October 17, 1973 Guidelines hit fashion scene MONTREAL (CP) Sportswear has hit the fashion scene in a big way. leaving many a shopper reeling from the onslaught of skirts, shirts, jackets and sweaters in every color combination. How to keep sane, faced with this fashion phantasma- goria? The union label department of the International Ladies Garment Workers Union has come up with guidelines in the CLEAN UP Worth of Dry CleaningQ-95 for only LIMITED TIME ONLY FREE PICKUP AND DELIVERY SPARKLE CLEANERS LETHBRIDGE LAUNDRY DIVISION OF CANADIAN LINEN SUPPLY CO. LTD. 1818 -3 AvenueS. Phone 328-2321 form of a 16-page booklet call- ed Sportswear, It's a Matter of Mathematics. The brightly-illustrated booklet shows the shopper how to assess her current wardrobe and decide what must stay, what must go and what can be mixed and match- ed for new fashion looks. Using such terms as frac- tions, addition, multiplication and division, the booklet guides the reader from a jum- ble of separates along the pathway to a total co-ordi- nated wardrobe. It recommends taking a hard look at what you already own, then trying the garments in various combinations until you come up with a good fashion effect. LIST YOUR NEEDS Then make lists of "go- withs" and "must-buys" be- fore shopping. Two important rules, the booklet stresses, are: "If it doesn't fit and it can't be fix- ed, forget it" and "Ex- periment." "Casual doesn't mean slop- says the booklet but adds: "If it works, wear it." The booklet also recom- mends taking a look at fash- ion presentations in maga- zines and stores to see how they mix and match gar- ments, colors and patterns. Then go home and try it with your own wardrobe, striving for a balanced effect. One "great such as a mad, plaid jacket that lights up plain tailored dresses, skirts and pants, can be a definite asset to a co-ordi- nated look, says the booklet. Accessories are also impor- tant as they can convey a sporty or sophisticated look, depending on how they are used. The booklet, also available in French, is the 10th in a series on fashion produced by the ILGWU's union label de- partment and is available free of charge. WIN AWARD HALIFAX (CP) The Nova Scotia Teachers Union has won a 1973 Beautification Award from the Halifax Hoard of Trade for "out- standing efforts to improve the physical appearance of the city of Halifax." The award was presented for the attrac- tive appearance of the union's office building. GENUINE LYNX PAW HATS, a crowning lux- ury to complete your winter wardrobe! Wide selection of up-to-the-minute styles including bubbles, double bubbles, Zhivago, berets, peaks, etc. For Hat Lovers By CREATIONS BRIGITTE offers you a great selection of 4 different kinds of fur to match your winter coats! one price only 24 95 EACH IT'S THE REAL THINGI Genuine musk-rat hats in an exciting selection of styles to wear on casual or dressy occasions. All hats are made of natural or dyed musk-rat fur. HIGH QUALITY FOX FLANK HATS, beau- tifully cover your head with warmth! Woolco and Creations Brigitte offer you a great sel- ection of popular styles fashioned of red or blue fox flanks. I EXQUISITELY FEMININE RACOON HATS 'for all-round warmth, comfort and elegance! Be ready for winter and get yourself a natural or dyed racoon hat. Wide selection of styles Including bubbles, double bubbles, peaks, etc.________ COLLEGE SHOPPING MALL 2025 Mayor Magrath Drive We Reserve the Right 'To Limit Quantities Open Daily 9 a.m. to 6 p.m. Thurt. and Fri. 9 a.m. to 9 p.m. DEPARTMENT STORES DIVIMOH Ot THC r.W. WOOlWOMTtl CO. LIWITf Ol IF YOU TAKE AWAY OUR LOW PRICES YOU'VE GOT A REGULAR DEPARTMENT STORE Hop to see you This fine, fuzzy Lhasa apso has made plans to attend the upcoming Lethbridge and District Kennel Club dog show and obedience trials, being held Oct. 27 and 28 at the Exhibition Pavilion. Approximately 500 entries have been received, with 129 breeds represented, including a good showing of Saint Ber- there friend! nards. There will be a special Saturday evening perfor- mance for the public, with top dogs paraded and an obedience demonstration given by Ron Minion of Alberta Security Services. This year's show will be es- pecially interesting for all Saint Bernard fanciers as many trophies will be awarded. Fashion contest for youth Teenagers with a flair for fashion design will be given the opportunity to win a trip to Paris, all expenses paid. Seventeen magazine, will sponsor the fashion design contest which is open to both boys and girls ages 13 to 20, and requires original sketches be submitted prior to January 1, 1974. Three sketches, each a com- plete outfit in sportswear co- ordinates; coat, suit and dress ensemble; and party or even- ing outfit, must be entered ac- cording to contest rule specifications. Only the teenagers' own work which has never been published in any form and has not been copies from another design in any detail, may be submitted. The top three winning designs will be featured in Seventeen in the September issue and will be adapted for home sewing patterns by Butterick. For further information in- terested persons may contact Seventeen, 320 Park Avenue, New York, New York, 10022. HUGE FALL In both College Mall and 326 7th Street South locations. More markdowns from regular stocks replenish this sale ot fall outerwear! Join in on the savingsl No need to wait until pay day! Use your Sweet Sixteen Charge Card open an account... or use your Chargex Charge Card, for the oick of the lotl FALL COATS AND SHORT COATS Junior and Misses styles in camels, tweeds, and autumn solids. Both fur trimmed and untrimmed in the group. Originally priced from to Priced to clear quickly at Calendar I 19 69'" The Scarlet and Gold, the wives of the RCMP, will hold the annual business meeting at 8 p.m. Thursday at the home of Mrs. Gail Madrigga, 1321 17th Ave. S. Elections will be held at this time. The annual chow mein supper sponsored by the Japanese United Church will be held from 4 to 8 p.m. Satur- day, Oct. 27 in the church basement. Tickets are available at the church. Everyone welcome. There will be a rummage sale held in the basement of St. Augustine's Church from 7 to 9 p.m. Friday and 9 a.m. to noon Saturday. This will be sponsored by the evening branch ACW. An organizational meeting of the Arthritis Education Group will be held at 2 p.m. Thursday in the Gait School of Nursing auditorium. Mrs. Mary Heinitz will speak on her role as southern Alberta director of the Canadian Arthritis and Rheumatism Society. Information may be obtained on the group by con- tacting Mrs. Heinitz at 327- 5505 or Mrs. K. Russell at 328- 3108. Southminster United Church Women will hold a used and useable sale in the church hall from 6 to 9 p.m. Thursday and 9 Friday. There will be items of clothing, books, jewellery, small appliances, household goods and furniture. Everyone welcome. OFF OUR ORIGINAL PRICES BUCK SKIN PANT COATS Great styles! -And at these prices they're a real steal! SALE PRICED AT Our Original Prices OFF SAVE ON DRESSES, SPORTSWEAR, SLEEPWEAR and LOUNGEWEAR, too! SALE DRESSES Day and evening styles. Priced to Clear Quickly off Our Original Prices BLOUSES Priced logo! So shop early for these! UP TO off Our Original Prices SWEATERS Add to your sweater collection now and save UP TO off Our Original Pricit SLIMS Top notch styles priced for bargain lovers. UP TO off OUR Original Prices SLIM SETS Versatile wardrobe builders priced so low you'll want more than one set! to off Our Original Prices LOUNGEWEAR AND SLEEPWEAR UP TO iff SALE HANDBAGS to off Our Original Prices where the credit's all yours. ;