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Lethbridge Herald Newspaper Archives

- Page 47

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Lethbridge Herald, The (Newspaper) - November 14, 1970, Lethbridge, Alberta Saturday, November 14, 1970 THE UTHBRIDGS HHALD 3 INTRODUCING THE AMAZING Philco's amazing new Hi-Brito "Wide Screen" picture tube introduces on exciting new experience in television viewing. A new Wide Screen" Philco picture tube presents your picture exactly at Ine studio camera sees It. This Big "Wide Screen" 26 inch plus picture tube has a 3 lo 4 ratio exactly the some as the camera. Now, for the first time, you see people in natural proportions, un- dislortsd by your television picture tube. ESCREEK26' PHILCO COLOR TELEVISION DURABILITY TEST At Phiico-Ford, we give our color television seis what we consider the longest most thorough testing in the industry. Phiico Color Television sets are test run for an average of 72 hours. Three whole days. This 'Durability Test is broken into three phases PHASE I: The color television chassis is switched on and run in an enclosure at a far higher temperature than experienced in a nor- mal cabinet, PHASE II: The chassis is run under Interrupted power being on and off approximately 125 times. PHASE III: The completed set as it would be delivered to your home, is test operated for a final 24 hour period under close supervision by o specially trained group of consumer acceptance technicians. The color television set you are now examining has completed this Durability Test It represents a sound investment in home entertain- ment. DROP IN TO PHILCO-FORD FIVE-YEAR WARRANTY PLAN In addition to the Standard Warranty as published in the "tnstruclion Booklet" supplied with each sei, Philcc-ford of Canada Limited extends the 1. 90 DAYS FREE LABOUR 2. ONE YEAR FREE PARTS 3. FIVE YEAR WARRANTY P1AN On oil Philco Color Television after Sept 1st, 1969, Philca-Ford of Canada limited will provide a replace- ment for any defective port of the picture tube, tuner (excluding tubes) or copper circuit board (excluding lubes) on the following basis: First and Second Year replacement Fourth Year replacement part pro- vided al 50% off list price Fifth Year replacement par! pro- ided of 30% off list price rl provided free- Third Year replacement par! pro- vided at 70% off lisi price------ _. PORTABILITY This warranty is valid throughout Canada, and allows lh> oriainal purchaser to move in Canada without losing warranty protection. Philca-Ford of Canada Limited has offices in major cities plus a net- Work of Factory Authorized Service Agents throughout Canada. FOR INTRODUCTORY SPECIALS Phiko 26C142WA Color TV 26" SCREEN 26" Hi-Brite Picture Tube The finest in rnastercrafted furniture teamed up with the finest in color TV technology. The deep richness of hand rubbed walnut veneers end contemporary styling combines wilh the quiet good looks of duality. 'A.C.T. {Auio-Lock Channel Tuning) locks in the picture at the push of a button. Philco's revo- lulionary new Wide Screen Hi-Brite picture tube now displays much greater brightness due to improved color phosphors and superior light transmission char- acteristics. The 3 to 4 ratio is exactly the same as the television camera which takes the picture. These fine features'are enhanced by many other Philco inno- vations such as cosmetic color circuit, performance proved caoi chassis and constant focus voltage circuit. Height Width Depth 20H" Phiico 26C154CH Color TV 26" 26" Hi-Brife Picture Tube Treat yourself to the ultimate in TV color-view- ing this gorgeous set's 1rue-as-Nfe view and magnificent cabinet design is matched with equally flawless high fidelity sound reproduction. (A IV first from Philca-Ford.) volls of pic- ture power brings you a picture that is bright ond precise as ot the moment of atUcm. The two- speaker sysfem delivers rich balanced sound. Push-Push (for On, for Off) controls, a pre-sei volume control end o tone control are noteworthy extras. And oil this is housed in a wanut-flnished console whose every line spells 'today', HeighE Width Depth Philco 26C182DK Color TV 26" Home Theatre Phiko 26C152WA Color TV 26" JJVIDE SCREEN 26" Hi-Brile Picture Tube There's all Ihe richness and grace of old Spain in this gorgeous console and Hs beauty is heightened by the use of rich, dark oak veneers. You'll appreciate, too, the painstaking craflsrnanship, the meticulous atten- tion fo detail ond finish. But it's Ihe precision and clarity of the picture, and the sound transmission, that's the real glory of this luxurious Home Theatre, The 2a-inch rectangular screen gives you 315 square inches of picture, backed by volts of picture power. Philco's high-quality engineering standards guarantee per- fect, true-to-life reception. A full stereo system, with deluxe record chan8er and ceramic cartridge brings you a new dimension of enjoyment from your valuable. 26" Hi-Brite Picture Tube From Denmark, home of the best in contemporary furniture styling, came the inspiration for ihis beautifully de- signed console. It's finished in warm walnut, it's a marvel of engineering, as well. Philco has backed the pic- lure with volts of power, for brilliance ond clarify. If brings in sound fo match through its two perfectly synchronized speak- ers. Note, too, ths extra dimension High-Brite Wide Screen picture tube 26 inches, with 315 square inches of view. Other high-performance fea- tures a're a solid state signal system and fnnrsistorized 3-stage IF amplifier. Height 20 Width 40" Depth Philco 26C160WA Color TV 26" SCREEN 16" Hi-Brite Picture Tube With 10 Watts of Hi-Fi Sound Treat yourself io the ullirnale in TV color-viewing this gorgeous set's true-os-life view nificenf cabinet design is matched with equally flawless high fidelity sound reproduction. (A TV first from Philco-Ford.) volts of picture power brings you a picture that is bright and precise as at the moment of action. The 10-wott two-speaker system delivers rich balanced high fidefity sound, Push-Push On, far Off) controls, a pre-sei volume centre! and a tone control are noteworthy extras. And afl this is housed in a walnut-finished console whose every line spells 'today'. Heigh! Width Depth Philco 26CI44WA Color TV 26" SCREEN 26" Hi-Brite Picture Butte Ths carefully crafted details ond unusual leg de- tail make this one of the most attractive con- temporary cabinets m Philco history. Finished in worm walnut veneer it is ready la fit into the finest deccr. The quality engineering that goes info every Philco product insures your satisfaciion. A.C.T. (Auto-lock Channel Tuning) locks in the picture at the push of o button. Testing tor en- durance of components and Hfe testing of com- plete sets under extreme ope rasing condiiions means maximum performance with minimal ser- vice requirements for you. Now see the picture as the camera sees it. The Wide Screen Hi-Brite picture lube has a 3 lo 4 roiio exactly the same os the television camera which takes the piclure. For the first time no distortion and noth- ing lost in 'h0 corners. Height Width Depth PHILCO HAS A BETTER IDEA Performance Proved Cool Chassis Engineered for Qual- ity APPLIANCE TV CENTRE WE TAKE GRAIN IN TRADE 30 DIFFERENT PHIICO COLOR TVs TO CHOOSE FROM PHIICO COLOR TV AVAILABLE IN 25" AND 26" MODELS MOST COMPLETE LINE OF 24" COLOR TVs AVAILABLE BANK INTEREST ON APPROVED CRIDIT ;