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Lethbridge Herald Newspaper Archives

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Lethbridge Herald, The (Newspaper) - May 31, 1973, Lethbridge, Alberta No-advertising television programs long way off By GARRY FAIRBAIRN OTTAWA (CP) S100 million or more is the basic reason against re- moving commercials from CBC television, corporation officials say. They say that is why the prospect of commercial-free AM radio does not point toward any likelihood in the near future of no-advertisement CBC-TV. The CBC announced Monday that starting June 4 it will give up its most lucrative com- mercials tune on its Ottawa AM outlet, CBO. There will be no ads on the program CBC Morn- ing, heard 6 a.m. to 9 a.m. weekdays and at slightly differ- ent times Saturdays and Sun- days. If the public likes the com- mercial-free format, it could lead to totally-commercial-free CBC radio. CBC FM radio now is adless. If that is a possibility for ra- dio, why not for CBC television, as groups like the Canadian Ra- dio-Television Commission have suggested? First, there is the problem of money, CBC vice-president Ron Fraser said in an interview Wednesday. Total CBC revenue from radio commercials is about million, compared with television commercial rev- enue of million. SUBSIDIZES CBC The government subsidizes the million this year, plus million in and the government would have to agree to increase its pay- ment to make up for lost com- mercial revenue. "You might have a chance at getting Mr. Fra- ser said, "but to ask for million. He laughed. The government had given no indication of willingness to pro- FRIDAY and SATURDAY QUILL at the MINERS' 733 13th St. N. MEMBERS AND THEIR GUESTS ONLY SOUTHERN ALBERT, THEATRES CARDSTON Mayfair Theatre "WHERE DOES IT In Eastmancolor. Star- ring Peter Sellers. Thursday, Friday and Saturday, May 31, June 1 and 2. Thursday show at p.m. Not Suitable For Children. FORT MACLEOD Empress Theatre "ELVIS ON TOUR" In color. Starring Elvis Presley. Thursday, Friday and Saturday, May 31, June 1 and 2. Thursday show at p.m. Family. PINCHER CRfcEK Fox Theatre "A FISTFUL OF DYNAMITE" In color. Starring Rod Steiger, James Coburn and Romolo Valli. Thursday, Fri- day and Saturday, May 31, June 1 and 2. Thursday show at p.m. Adult Not Suitable For Children. TABER Sky Vue Drive-ln Grand Re-Opening Thursday, May 31st at p.m. "SUP- PORT YOUR LOCAL SHERIFF" In color. Starring James Garner. Plus added short subjects. Thursday, Friday and Saturday, May 31, June 1 and 2. Thursday show at p.m. Family. TABER. Tower Theatre "WHERE DOES IT In Eastmancolor. Starring Peter Selers and Joanne Pflug. Thursday, Friday and Saturday, May 31 and June 1 and 2. Thursday shows at and p.m. Adult Not Suitable For Children. vide such an increased subsidy. Mr. Fraser added that the to- tal costs of commercial-free television programming would be far more than just the loss of revenue. "We started to look at this and, boy, the figures started to rise so fast we just stopped." In a January speech, CBC President Laurent Picard said total costs would be up to million because, among other things, it would be much harder getting programming of the right length. Most North Ameri- can programs were much shorter than the standard half- hour or hour period so as to al- low for commercials. Another important bar to commercial-free television was the privately-owned television stations affiliated to the CBC, he said then. Mi-. Fraser said a consider- able proportion of the television affiliates' revenue comes from CBC network advertising, whereas "in radio the affiliates get practically no money from us at all." NEED SUBSIDY Without CBC commercials, the affiliates would have only local advertising and many cculd not survive without some sort of subsidy. Asked whether thte prospect of commercial-free radio might ease pressure on the CBC to drop television commercials, Mr. Fraser said: "I honestly don't know. We hadn't thought about it. There's really been no great pressure on us to get out of TV com- mercials except on the part of CTV." The private CTV network has argued that the planned Global television network, due to start in January as a third network, will take commercial revenue and impair the economic health of television stations unless ex- pected fragmentation of reve- nue is balanced by CBC with- drawal from advertising. Some commentators have suggested that the Canadian Radio-Television Commission approved the Global network with the expectation that its en- try into the fight for advertising dollars would prompt the CBC to reduce its advertising. But CBC officials see better things to do with million than, as they put it, subsidize the CTV network by getting out of advertising. They list plans to provide service to isolated areas and to improve pro- gramming. "If there were a list of prior- ities, it (commercial-free TV) would be way down at the bot- said Mr. Fraser. UNEMPLOYMENT DOWN TORONTO (CP) There were people unemployed in Ontario in April, a drop of from March, and less than in April 1972, Canada figures show. COMMUNITY SERVICES DEPARTMENT CITY OF LETHBRIDGE Public Swimming and Museum Schedule Facility Thurs., May 31 Fri., Jan. 1 Sat., Jun. 2 Sun., Jim. 3 Jun. 4 FRITZ SICK Swim (Adults Only) 12 1 Swim (Adults only) 12 1 p.m. Public Swim Swim 3-6 Swim 1-5 p.m. Family Swim 6-8 Swim (Adults Only) 12- 1 p.m. LIONS Swim p.m. and 9 Swim p.m. and 9 Swim 1-5 p.m. end 6-9 Swim 1-5 p.m. and 6-9 Swim p.m. ond -9pm. HENDERSON Swim 1-9 Swim 1 9 Swim 1 9 Swim 1 9 Swim 1 9 p.m. SIR ALEXANDER 5ALT p.m. Fritz Sick Pool 11th St. and 5th Ave. S. Lions Pool 411 16th St. N. Henderson Pool Parkside Drive r L Centre Village CARNIVAL DAYS Coming Mon. Sat., June 4th thru 9th Featuring McKay International Shows OPEN EVERY NIGHT TIL 9 RIDES FOR ALL AGES GIANT MIDWAY- GAMES POPCORN CANDY FLOSS CANDY APPLES ALL ON THE PARKING LOT. SHOP THE CENTRE VILLAGE MERCHANTS FOR SPECIAL CARNIVAL OF VALUES! LONDON (AP) Angela Lansbury came home to Lon- don this week to star in the American musical, comedy Gypsy and received one of the most rousing first-night recep- tions here in recent years. After a standing ovation and cries of Bravo from an audi- ence of show business person- alities, Miss Lansbury stepped forward to say a few words. The audience shouted her down and a voice yelled out: "Wel- come home." "Some of you know what this Together again? There has been speculation for weeks that the Beatles may be getting together again. But in London, the impression is that complete reunion of the rock group is next to impossible-although there's a chance they may record together and possibly appear on stage together. Seated, left to right, in 1964: John Lennon and George Harrison. Standing, left to right: Paul McCartney and Ringo Starr. Competition for Disney LOS ANGELES (AP) Not long ago if you were looking for a feature-length animated car- toon film you had to look to the Walt Disney studio. Now the Disney people sud- denly find themselves with a wealth of competitors. At least one of them is turning out X- r a t e Eilms. The Disney studios are still the industry leaders and they're about to finish another major production, Robin Hood, due out it Christmas. But a lot of other animation studios have suddenly come alive and at least a dozen full- length cartoon features are in production. "With an animated film, you've got a winner you've got a pei'ennial said a spokesman for Hanna- Barbera, the TV cartoon-mak- ers who recently entered the tteatre field with Charlotte's Web. WHITE STILL SELLS As new generations of chil- dren come along an animated film can be released again and again. Disney's Snow White and the Seven Dwarfs, made in Todays Showtimes PARAMOUNT "Man of La Mancha" Two Complete Shows Family PARAMOUNT CINEMA Short Subjects "Nelson Affair" Last Complete Show Adult, Not Suitable for Children COLLEGE CINEMA Short Subjects "Slipstream" Last Complete Show Adult, Not Suitable for Children GREEN ACRES DRIVE-IN "Nicholas and Alexandra" Ooe Complete Show Adult THE EL RANCHO MOTOR HOTEL In the AZTEC LOUNGE Uptown Country Music by 1ANCE RILEY in the CABARET Thursday and Friday Everyone admitted FREE Saturday ccver charge pir p'rton 1937, still packs theatres when-, Hanna-Barbera now is work ever it is reissued. ing on Heidi and Noah's Ark. ELKS PUBLIC BINGO 1251 3rd Avenue South EVERY THURSDAY 8 p.m. 16 GAMES 3rd ANNIVERSARY BINGO NIGHT 15th GAME JACKPOT IN 57 NOS. in 58 NOS. in 59 NOS. If no bingo called after 59 numbers we will continue for BONUS JACKPOT 52 NOS. If no bingo called after 58 numbers we will continue for NO ONE UNDER 16 YEARS ALLOWED! PUBLIC-UPSTAIRS :LKS and INVITED GUESTS ONLY DOWNSTAIRS Weekend Entertainment for ELKS and INVITED GUESTS ONLY THURSDAY, MAY 31 "FRANKLY BROTHERS" FRIDAY, JUNE 1 "TEMPO" SATURDAY, JUNE 2 "SOUTHERN PLAYBOYS" Thurriay, May 31, THI UTHBRIDOf HWAtD Angela returns home means to Miss Lanabwy said. "You deserve another voice yelled out Miss Lansbmy, a veteran and Broadway star, grew 19 in London but has worked almost exclusively in the United States. Her performance in Gypey was the first time she bad ap- peared in a musical in London. The audience included Joan Collins, Susan Hampshire, Alan Bates, Beryl Reid and Britt Eckland. ALEXANDER HOTEL PRESENTS 'LIFE' Tonight in the Saloon Tavern green acres drive-in Miror UtogrwHi Dr. Cmtts Hwy, 327-1100 ACADEMY AWARD WINNER BEST ART DIRECTION BEST COSTUME DESIGN i v TON1TE-FRI. AND SAT. ADULT SCWfHtt PRODUCTION Nicholas and _ Alexandra GATES OPEN ONE COMPLETE SHOW P.M. paramount 8th St. 4th Art. South. 227-5100 Now Showing AT P.M. Peter Sophia James OTooIe. Loren Coco dieamlhe Impossible man Arthur Hillernim Man of laMancha REGULAR PRICES MATINEE SATURDAY AT P.M. paramount cinema SU fc AM. Soirth. 3H-S108 ADULT NOT SUITABLE NOW SHOWING At p.m. Admiral Nelson and his Lady Hamilton... and the love that defied the world! A HAL Produclion Glenda Peter Mlldf' "The Nelson Affair" Anthony Margaret Dominic Quayle Leighton Guard stock Michael STARTING TOMORROW college cinema ADULT NOT SUITABLE FOR CHILDREN AT AND P.M. 20th Ave. Mayor Magrath Dr., 328-6300 If this story ain't true... it shoulda been. IN THE LIFE AND TIMES OF (PAUL NEWMAN in A FIRST ARTISTS Production A JOHN HUSTON Film L Guest Stars JACQUELINE BISSET TAB HUNTER JOHN HUSTON STACY KEACH RODDY McDOWALL ANTHONY PERKINS PRINCIPAL- ANTHONY ZERBE and AVA GARDNER as Lily Langtry A National General Piciures Release POSITIVELY ENDS TONITI "SLIPSTREAM IN COLOR WITH PATTI OATMAN ;