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Lethbridge Herald Newspaper Archives

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Lethbridge Herald, The (Newspaper) - June 27, 1974, Lethbridge, Alberta i Mfe S-ETHBRIDGE i hurtday, June MONTH END CLEARANCE PICK-N-MIX Selected varieties Priced to clear KRAFT A si MARSHMALLOWS 0 V 11 oz. bag. Great 3 for the camo-out. for the camp-out. 'or FOLDING CAMP COT A Beat those lazy summer days KINGFISHER ROD REEL SET Full range drag with 2 pee fibreglas shaft........ BARUM AIR MATTRESS Cotton, waterproof fabric Approx COMPACT SLEEPING BAG Approx. 28x75' 8 STYROFOAM COOLERS Great for the family outings 22" BAR-B-Q 5 Adjustable grill to get 1J those steaks done right..... BIG ROLL SCOTT TOWELS 180 towels per roll. Assorted colors... for MICKEY MOUSE i: WATCH k Any child would love these. BEACH TOWELS Solid assorted colors Approx DISHCLOTHS 100% cotton m assorted colors DEEP PILE AREA RUG Mauve or Lime Approx CHARCOAL SKETCHES Enclosed in alt Enclosed in glass with black frame........ BRENTWOOD 20" FAN 2 speeds to help you keep cool. FULL LENGTH DRESS PAK Everything needed to make your own dress. New Polyester Yarn............. 18 APPEARING NIGHTLY AT THE M I N E R MARG OSBORNE 733-13th St. N. Phone 327-2708 Members and Invited Guests Only CRIMP KNIT A good selection of summer colors yd. 3 SKIRT PAK Everything needed to make your own skirt.. LADIES' SHIFT DRESSES LADIES' CUFFED PANTS Assorted checked patterns LADIES' Many assorted styles. Priced to clear ft 9 MISSES' KNEE-HIGH Assorted styles in white. green, yellow and navy MEN'S HOSE One size nylon in white, navy, black and green for LABOR CLUB Corner 2nd Ave. and 13th St. North WEEKEND ENTERTAINMENT In The Clubrooms THURSDAY, JUNE 27 "WES AND PAT" FRI. AND SAT., JUNE 28 and 29 "THE JOHN CHARLES GROUP" Members and Invited Guests J MAGNUS A m mm Z 5 Complete with stand and stool......................... T BOYS' WESTERN T-SHIRTS Stripes and plain shades. Sizes 8-16 ._ SHIRTS Ideal for Whoop-up mm days For dress or casual wear. Plain pastel shades MEN'S FORTREL SLACKS Assorted summer checks SPORT SHIRTS A cool fortrel shirt, great for all those summer sports. Comes in bright summer colors FLUSH A BYES Disposable diapers. 60 per pkg HI-RISE BICYCLES Boys' or girls' styling. 20" tires. PORTABLE RECORD PL AVER INSTAMATIC CAMERA Ideal tor children........... I AQUARIUS TROPICAL FISH AND PET SUPPLIES 524A 6th Street South ANNIVERSARY SALE 25% OFF On All Fish 25% OFF On All Aquariums Canopies, pumps, heaters, plants. VsOFF On All Fancy Poodle Collars and Loads and OFF On All Pot Supplies KODAK X1S PORTABLE BilMA RADIO reception, runs on batteries or AC current Comes complete with flashcubeandfiltn SANYO B W TELEVISION ft TRIMC T1PFC IIMlVfl Assorted artists. Priced to dear 9 T I yellowsndred CLOCK RADIO I %r AM wake to m Shop all departments for non-advertised specials. ppen Thurs. and Fri. until 9 P.M. Mobbed Police force a path for Groucho Marx, 83, through crowds that gathered m downtown New York to view a revival of his movie "Animal Shaken Groucho said "I'm delighted to be here although I was almost murdered." No place for humor in TV ads TORONTO (CP) Amusing television commercials may win awards and make viewers laugh but they seldom make the cash register ring, says David Ogilvy, chairman of Ogilvy and Mather International Inc. "When a housewife is walking about a supermarket and buying products in an inflationary period, she's not in a joking mood." The one-time Paris chef and researcher for the Gallup Poll started an advertising firm 26 years ago and now heads the seventh largest ad agency in the world. During a recent visit to the Toronto Ogilvy and Mather operation, he had some criticism of the advertising business: "The purpose of the TV pro- gram is to entertain. The pur- pose of the commercial is to sell. Don't mix them up." Advertising need not be de- void of a certain amount of charm, he said, as long as it is not achieved at the expense of selling effectively. The advertising industry ap- peals to the public with gim- micks rather than facts, Mr. Ogilvy said. "I'm a consumerist myself. If I'm going to buy an automobile and spend a lot of money. I want some facts about that automobile. Most automobile ads have no facts, so I have to turn to a consumer magazine. Mr. Ogilvy says the agency business and others seem to be making little headway in some areas of major concern. "There's so much clutter of television commercials. I believe the quality of life is being seriously spoiled by commercials on television. "We must have less hot air about advertising and fewer insulting ads." Mr. Ogilvy, who operates out of a 900-year-old French chateau, seldom watches television but what he has seen in France has impressed him in one way: "The commercials do not interrupt programs. Brando out of hospital LOS ANGELES