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Lethbridge Herald Newspaper Archives

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Lethbridge Herald (Newspaper) - December 13, 1906, Lethbridge, Alberta THE FOURTH ANNUAL OF- Men's and Boys' Clothing, Men's Furnishings, Boots and Shoes, High Grade Furs of all kinds, Hats, Caps, Tailoring Goods, Trunks and Bags, etc., commenced Wednesday Morning, Dec. 12, 1906, at 9 o'clock and continuingr Thereafter for Ten Business Days. The great success which has attended these annual events has made the SOUTHARD CHRISTMAS SALES famous throughoutallSouthern Alberta as the GREATEST MONEY SAVING SALES ever offered to the buying public. This year we have not only decided to live up to our reputation of producing the greatest money saving sales ever offered to the people of Lethbridge and surrounding country but have resolved to surpass all previous records. WE TV^UST HHVB TV^ONEY T�ft ThovtMd DoUftra ($10,000) ia hard cash mutt W raiaed withia the a�it Pourteca Days, aad therefore we ofTcr you the best of High Gredc Gcode at prices which, ia maay caaet, do act cover the COM of raw materials. The store will he closed all day Tuesday. Dec. Ilth, to fivers a chaace to get the bargaias ready for you. The price of evcrythiag will be narked dowa ia large blue figures aad AT SUCH LOW PRICES THE STOCK WILL MOVE QUICKLY. Here's Just a Hint at the BargsJns aothing We an ockaowledgod all tlu-ou^ HouOian Albert* m tte largest ani only wtnctly upHi>-dat� clotbtoro. Wa do oot carry a dwap, �ba'Uby clata of clothing. It you want tliat you cannot gat it h�re. We carry only th� i>est nalcM aad �var}' suit is guarastcod by tte majtufaoturora and emraelves. Tw�oty-fi%-� only monw ftno Eng -lish twocd suits. In neat stripcB, pin cbocka, etc. All dtoice new pattorna made ia the latMt �tyie. Worth na.SO. Sale Priw .................. 96.39 Men's Cbe�terAold Overcoats, mad'! ot good quality of imported tw��il. Overcoating in stripe cllcct. S.Ik velvet coHara. Well tailored and per  feet fitting. Worth �12.50. Balo Vrtfx ........................ $6.25 One big lot ot young men's suits, either single or double brcastvi made from Imported worsteds, tveedsi and vicunas in strtpee, checks and overplaids. Worth S12.00, $13.50 aad 15.00. Sale Price S8.9S. Scots and Shoes We have the largwt and hast as  rorted stock ot inaa's fine sboea ovw shown under one.roof ia Ii>tlri>rldi{e. The rotail prioo of moatly all of our shoes are stamped oa tlw aolw t>y tha makers, so that you can nulw no ndstake as to their real vattia. 'All the lines are sew and strictly up to tho minut�, but we haye tee many of ihem.- We need the moMT so you-get tho beneftt. One big lot of men's fine dreee.'sbee*. worth from f2.50 to �a.SO. Sale pr.oe ... Sl.M. Another big lot of men'a fine ehoea Worth from t3 SO to 14.00. Sale price..........................Sa.86 One big lot of mon's shoea, worth from 94.50 to 19 00. Sate prios 3.00 One lot of boys shoes, worth up to $2.00. Sale Price ............... .>3c. Men's Furnishings Fifty dozea men's flhe honistitc*\eJ handkerchiefs with one^uartor inch, onMialf inch, or ono inch hem wort,t up to.lSc. Sale Price .................. f.c One 1 big lot of Men's Shirts, coin-prising BtiH or soft Ilosoinfi, white or colored. These are the products ol the best makers, such an W. O. (t R., Tooke's, Empire Brand, etc., worth from 1.85 to 2.00. Sale Price ............................ 45c Twelve only. Men's Dlw Sersre Smoking Jackets'with double iilk corded edges. Just the thing for winter �v�nings. Worth 2.00. Sale Prioo ......... .............. ... 73c. One big lot of men's fine wool and fleeced underwear, worth from 7'c to 1.25. Just the thing for cold weather. Sale Price.................. 45c One big lot of men's hoa\7 wool S03C, worth up to 85c. Sale price .1 Tl Ladales cloth coats mdda from light colored twcod trimmed with straps and ornainentB. Worth 8i''ur Baperine made of Persian Lanub and Sable, high storm collar and v�ry wide owr shouldei-s with long stole elTcct, front, trimmed with omaments and tails. Good value at S30.00. Sale Price ... 930.85. Ladles Urown Sable Hair Stole 00 inches lor.g. trimmed with tails and liaad with silk, worth $7.50. Sale price.......................94.75 Ladies Japanese IKnk Muffs mado from choice skins, well matched, made in Imperial stylo. Regular Price 913.50. Sale Price ...... 99.00. Men's Nutria Botachable Fur Collars. Worth S.OO. Sale price 93.85. Men's Block Persian Lamb collars >rorth 913.50. Sale price ...... $9M!i For further particulars and pricoa of furs. Sco other side of this ad  verllsement. Thousands of other bargains which wc have neither time nor space to mention. A MIGHTY MOVEMENT of all GOODS; nothing reserved. Everything will be marked in large plaimfigures and at IR-RESISTABLY LOW PRICES. Ladles' Coats , This season we havio established an t'nviabic reputation for ladies high grade cloth coats. We have alwuy.s had the ncwes>t and most exclusive styles and have maide a specialty of ONLY ONE COAT OF EACH KIND. We have sold coats in ewry town and city in Southern Alberta and wherever our coats have gone they tSLVO received the highest commendation. W� have only about two dozen coats left and all of these are New York's latest designs, having been shipped direct from-the maiiiil to the waist and all through the sleeves, made from good quality, light colored and medium tweeds in neat stripe* and checks and over-plaids. Regular price #17.00. Sals Price ...... ............. ... 918 85 I..adies Black Cloth Coats made from good quality ,of English Beaver trimmed with straps of self and hut-ton.H. A good heavy winter coat. Good value at 915.00. Sate Price ........................... 910.05 Trunks and Bags We have just placed in stock a car load of high grade trunks, suit cases club bags, cabin bogs, and Cnglish kit bags, never before were, we in such an excellent pos-.tion to serve the travelling public in this tine. TRUNKS-Steamer trunks, squaro trunks, ladies long dress trunks, steel bound trunks, leather bound trunks, raw hide trunks, big, little, s uaro. O&t, all siscs and shapes. SUIT CASES-AII made of solid leather. Some fHted. some plain, some leather Mned, some l.nen lined. All mode on'heavy steel framea.. STRONG CANVASS COVERED TRUNKS-Stecl bound ^ith hardwood slats, sheet iron bottom.fbross locks and clamps, deep, covered Iray and top. Worth 97.50. Sale Price .................................-;f-95.S� MEN'S ITEAVY LEATHER SUIT CASES-Made of good qfuality of leather and haa strong stool frame capped comers vlth brass lock %nd clasps. Full cloth lioad with pocket and double presa atrapa. Siu SO .neh. Worth 910.00. Sale Price 96 75 BE ON HAND EARLY AND GET THE FIRST CHOICE when you will find every bargain mentioned above awaiting you, besides thousands of other bargains. Some of the bargains will be sold out quick as the prices at which they will be marked are RARE MONEY SAVERS. We have engaged extra salespeople to serve you during tlie sale, every one competent; no inexperinced help. LETHBRIDGE. ALTA. (OVER) ;