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Lethbridge Herald Newspaper Archives

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Lethbridge Herald, The (Newspaper) - August 30, 1974, Lethbridge, Alberta Page 2 BEAT OUT EDISON The phonograph was first described by Charles Cros. French poet and scientist, in 1877. a year before Thomas Edison gained his first patent on the machine. GERRY SAGE THE CAMERA! ANDYC Today III discuss Dhotofimshmg which refers to he process by which your Drmts or slides are made First ol all le! me say that all ol he photofimshing labs in Canada strive to maintain a high level ol picture and quality control Some labs are arge and some are small but his only dictates the volume of rolls can be handled Der day All labs have auto-natic computerized nters These read your negative for density ex- posure and color balance and then make the prnt The other lab processes are all automatically locked to time and temperature and all systems are quahty-controi checked at least twice a day The national average ol or nter error is only 5-6 per cent You may be Ihmkmg that -us is all very nice to know but youve heard countless com- ments to the contrary I took two or three pictures ojtside that were darker than the others I took I just shot my cousins wedding and every second or third picture was dark and off- color The picture I took of the 'amity m the living room is oad The color ol the people s good but the walls are the Arong color 1 nad a whole roll go off ;olor Tne color seems artil cial io me Does ail this seem familiar7 Well before you become gry with your store or the you sent them to nave a good look at your negatives They should be quite dense and have promi- ler-t color in them If you have trouble look pg at them find a negative you know is very good and compare Or else someone who really knows If you like come and see me I will be glad to help you with this or any other Droblem you may have Learn from your bad pictures They can leil you a lot Perhaps your camera is on the way out Your battery may be low your ligr-i meter off your lens may have a line I'lm or your shutter speed may be slower or faster than it should be Remember that lor perfect color pictures all color film nas a tolerance of plus or minus 7 stoo of light Anc that is very very little light charge H your negatives seeX good take them back N 'h your pictures lo you' pno'o'misher There is always a cnance that a printer error go1 by the checker All pnotofmishers that I know including ourselves want !o do the best possible for "imr customers The better P ctures you wil take So do" t hesitate to call on your pnoiofinisher Next you N M see a new lace Kwik Kolor and he answe-s to the name of Gary Gary h s wile Pat have just moved from Calgary where for the last five years he was quality controller Before tnat he neld a similar oost for two years m Van so he com ;