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Lethbridge Herald Newspaper Archives

- Page 46

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Lethbridge Daily Herald, The (Newspaper) - August 16, 1918, Lethbridge, Alberta AUGUST IMS CLARKES BEGINS on SATURDAY at 2 OCLOCK Stock in the higheststandard ofqualitythatyoualways get at selling at prices as low as were quoted a year Make it a point to be here and inspect this new WE OUTLINE BELOW AS BRIEFLY AS POSSIBLE A FEW OUTSTANDING VALUES IN MERCHANDISE THAT IS HARD TO GET AND MUCH WANTED BUT A PERSONAL INSPECTION WILL REVEAL SCORES OF OTHER EQUALLY ATTRACTIVE VALUES JUST SUITED TO YOUR PERSONAL NEEDS AND WILL MOST READILY CONVINCE YOU THAT ALL YOUR REQUIREMENTS CAN BEST BE FILLED AT A New Millinery De partment Our millinery departmentis under the manage ment of Miss Watson and we are featuring leading American and imported makes of pattern hats in exclusive models at to NEARLY A HUNDRED EARLY FALL HATS NOW READY FOR YOUR V1 A Wonderful Hosiery Stock LADIES SILK LISLE HOSE 65c white and all LADIESSILK LISLE HOSE Extra white and HEAVY FIBRE SILK HOSE All old Every wanted cola lots of black and PLAIN AND NOVELTY SILK HOSE Lines sold a year ago at the same price and sold now In most stores up to A wonderful variety of colors and NIAGARA MAID SILK Beautiful quality glove silk in various same price as last BOYS AND GIRLS RIBBED COTTON HOSE 50c white and 6 to 10 CHILDRENS CASHMERE to Sizes to Black and quality fine cash LADIES BLACK CASHMERE HOSE 90c to Excellent values in this assortment in a full range of more to GREY AND BROWN CASHMERE HOSE Beautiful quality extra very scarce and INFANTS CUTIES IN CREAM 50c Silk heel and nice fine 4 to it the price you have always Great Values in Gloves HEAVY CHAMOISUEDE GLOVES in all wanted A lovely SPLENDID SILK GLOVES Heavy double Old prices FINE DRESS KID GLOVES and Best guaranteed white and All sizes up to DOGSKIN WALKING GLOVES Tans Splendid soft Very Sizes up to Attractive Furs SPECIAL RAT COAT A coat worth dark 50 inches 80 inch lined with heavy corded Wonderful value at the Handsome Neckpieces and Muffs in separate pieces and matched sets of red Canadian er black Splendid Stock of Corsets La Diva and makes shown in a var iety of models to suit all Gossard Corsets to La Djra Corsets at to Corsets at to for medium and stout figures in up to AD i o CLARKE Important Announcement To the Women of Lqtkbridge and District ON SATURtfftV AFTERNOON We wffbpen pur big new store for business and we think it is fitting to present to you as briefly as possible at this time the policy to be followed by this new the conven iences it will present for the comparison and selection of its various and the advantages it will be able to offer in the buying of dry and outer and under More than three and a half months ago our buyer went directly to the Eastern wholesale and manufacturing centres to gather to gether this fall and while many difficulties were looked for in face of ent market he has returned well the result of his efforts and with the certain that we will be able to present variety and val ues better than we have ever done This has been made possible by the fullest cooperation of leading wholesalers and manufacturers with whom we have dealt for who were good enough to volunteer the advantage of their tre mendous buying power and allow us choice of their comprehensive stocks at un locked for low Referring especially to our stock of general every line that was shipped to us for last spring and was in the store at the time of the was replaced at old in other cases where they had ten or a dozen pieces of old stock and two or three hundred of the same line of we were allowed to fill our requirements at the price of the old in other cases where we wanted certain lines to sell at a certain price and present quotations were prohibi prices were lowered to meet our needs in addition to this we had many lines for purchased last September and at prices then which had not been delivered up to the time of the but were held over for fall and are now to marked on the basis of actual cost and selling at retail in many cases much less than present wholesale Then there is another factor which we want to impress upon you and whicK will have a marked effect in our future policy our store will be double the size our stock will be more complete and offer bigger variety of choice than ever before and while our expenses will only be increased to the extent of thirty per we expect to do fully sixty per more business this will bring our pro portionate total expense at a much lower level than formerly with the result that we will be able to sell at a closer margin of Iff Every dollars worth of stock presjanted for your approval is fresh and new and right up to the present seasons style our facilities for displaying it and for you to see it will be increased ten not only in the but in the interior as where scores of things will be seen to the best advantage on counters and tables that were formerly of necessity hidden away on the shelves we have a large airy rest room that is at your disposal at any time and we want you to feel free to take advantage of any conveniences it has to offer whether you are a patron of the store or not and the same policy of fair courteous quick ser vice and freedom to look around will characterize the management of this big store in even a fuller sense than in the We want to express our most cordial thanks to the women of this city and dis trict who have been patrons of Clarkes in the past and to them and the friends we expect to give the assurance that a frequent and thorough inspec tion of the various departments of this big store is bound to be to our mutual Wonderfully Attractive ReadytoWear Not an old garment in the entHre stock and styles this sea son are the prettiest taken altogether that we have ever New Softs it to New Coats at to New Skirts at to New Dresses at to New Underskirts at to New Waists at any price up to New Sweater Coats at to FINEST BEACH SUITING Unmatchable Values in Staples and Wash Goods BEST PRINTS AND GINGHAMS 30c Potters prints and Andersons ginghams in splendid variety of colors and All guaranteed Worth wholesale SPLENDID GALATEA SPECIAL 35c to 50c Splendid selection of standard cloths in medium and dark Washwell brand and many WHITE SPECIAL 50cto90c Plain white and 38 to 42 inch All special WHITE MARQUISETTE SPECIAL Lovely fine WHITE PIQUES to 90c Extra good qualities Fine and heavy 65c and 75c All COTTON GABERDINE 65c to Extra tine double FINE SWISS SPOT MUSLIN 65c Very sfcarco goods in daintiest NAINSOOK AND EMBROIDERY 50c 36 and 40 inches Extra fine Same prices as a year BROWN LINEN TOWELING 35c and 45c Very pure wonderful values QUILTING SPECIAL 40c Yard reds various colored grounds in floral and patch VICTORIA SPECIAL 25c fine 32 inches Magnificent Showing of Dress and PLAIN SERGES AND GRANITE CLOTHS cardinal and other All very 52INCH FINE Worth a yard at the Lovely Fine soft BLACK TUSSAH CLOTH 44 and 52 inch Very hard to Splendid to wear and shed the BEAUTIFUL NOVELTY CHECKS Mixtures of 44 inches beautiful tor dresses and RICH NOVELTY WORSTEDS to 52 inch cloth for dresses and suits checks and over EXTRA HEAVY COVERT CLOTH 51 inches shown in two very rich SILK CREPE DE OLD TRICE A beautiful 41 inches shown in every imaginable PLAIN POPLIN SPECIAL 36 inches Beautiful All CREPE FAILLE DRESS GOODS Silk and wool Lovely 40 inches Splendid variety of BEAUTIFUL NOVELTY SILKS to The most magnificent showing we have ever 30 inches wide in checks and novelty CHARMEUSfi SPECIAL 40 Inches Very rich and splendid to Colors Russ Neckwear and Whitewear and Silk Slips and Hand in unequalled variety and CLARKE 1 I I I ;