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Lethbridge Herald Newspaper Archives

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Lethbridge Daily Herald, The (Newspaper) - August 3, 1918, Lethbridge, Alberta TWELVE THE LETHPnmOE QA1LY HttHALP V Marketing As A WarTime Measure BEDR III Market Basket Women getting ready for the Plenty of basket room it needed loaded up and feeling pleased about Typical scene on market Marketing exactly be called hest of the housekeepers of fa wartime occupation for but IIt most assuredly is part of every housekeepers wartime Not so long ago it was infra dig to 5 carry home your But no mat ter whether you are Lady High and Mighty or plain John by the time you have stood in a queue for lour hours to be rewarded for your pains with two ounces of margarine or your ideas about such things market baskets have suffered an Up This is the lesson that was learned In where women esed to be more particular about their dignity and so forth than we or were In CSnada we have still a lot to learn In this for we have not to the vaf trnt fho nrHor liv tolanhrme A crnnH tTTRrl Every woman is buying her own sup card it is Women are not only doing mens but horses work as Marketing used to be fashionable enough in ail It was con temporaneaus with poke bonnets and Grandmother did and The twentieth cen tury Is apt to point toiler as a model of housewifely Whether it is a question of distance lends en chantment to the or whether her housekeeping really was superior to that of recent the fact re mains that the Market Basket Lady is now one of our most fashionable pieces of patriotic In yetjfot over the order by telephone habit or our affection for the delivery There are no horses or mo tors running around today at the be Studio Closed DURING AUGUST Except for limited class of Duplicate Hie Allison Studio BALMORAL BLOCK A good market is not like Topsy who just It needs and the more force behind It the bet Surely it is from the women who are so concerned about catering for their families in these days that this momentum must War con dftione demand simpler methods of buying and The more com plicated the the higher the cost will Inevitably The market is the most direct means of commercial exchange 1n the Europe has set the pace in and we have every reason to be ashamed when we realize how backward we are in Can ada hi this The market has been an institution in Europe for and London and Paris have flourishing wholesale as well as retail ECZEMA Doctors are discarding the old un successfullocal treatments and giving this new Why Because they get quick relief and permanent Guaranteed and Sold in Lethbridae by THE KENNY ALLIN CRAY Bet Us Put A Diamond Tube In Your Hands WE invite you to come to our store for a test I our store for a test I We want to put a Diamond Tube in your have you feel Inequality try to stretch itj 6 give it any other test Then T you 11 understand why Diamond Tubes outwear 7not You can put a Diamond Tube under the seat or7in your casing and it will hold its life for WV Even if you get a it can be patched time and time In Canada we have a fair supply of although a poor stock of In terest Is displayed in most of There are five at five at three at two at Calgary and and one at Ot Owen Sault Kit Fort Wil King Sas New Moncton and As for the market that Is such a model that women delight to frequent it and that it is one of the show places of the it Is a case of the country when he went to the zoo and saw a giraffe for the first declared There are no sich The market is there all but are not particularly alive to Its ex That Is just the A very small percentage of women know the first thing about their municipal Out of the million and a half women or who are responsible for the homes of this country only one woman here and there has the mar keting Supposing some of them began to take the matter into consid Why not Interest could be stimulated by the moving picture theatres and womens Wherl mar kets are already established they may be aroused from the deadandalive condition into which many of them have One can think of mar kets that are like Sleepy where the country people peddle their wares a desultory handful of citi zens wander in to see what they can pick There are but the majority of our markets need strong feminine and plenty of Then there might be many more mar It is estimated that a population of will readily stand so that there are hundreds of places where they might be Instituted by municipal If it is once realized that marketing is part of the food con servation women will the more read ily take It By concerted effort they could put more ginger into their local markets inside of a month than has permeated them for when they have been allowed to languish for want ol a little fostering v What everyone Is most concerned about these after the feeding of thesoldiers and our is the muchmaligned of He is the very dickens of a feilow for keeping people and might almost be called the Horrible Cure of Life just at He can be admirably if city and coun try get after him together and the bet ter the municipal market in any city the more trade there will undoubtedly be for the other The people who from the country two pr three times a week inevitably bring with them a fair volume of business that would otherwise never touch the city It must be remembered that war time warketing involves considerably more than occasional attendance at a municipal It means the per sonal attention of the housekeeper where the buying and inspection of food supplies are It that in so far as house hold purchases of food would be put on the cash and carry The re sult would be satisfactory from every Personal marketing on a wholesale scale would soon be reflect ed In the cost of and further delivery men would be released tor necessary war For a I MHfcred tismf being forced to stay in bed for five all kinds of medicine but without getting better and thought I would never be able to walk One day while lying in I read abouv FruitatiVes the great fruit medicine and it seemed just what I so I decided to try The first box helped arid I took the tablets regularly until every trace of the Rheumatism left I have every confidence in lives and strongly recommend them to every sufferer from V LORENZO a 6 for trial size At all dealers or sent postpaid on receipt of price by U B L Put a Diamond Tube in Diamond casing and you have the ideal tire Baalim Motor Company Alberta adian draft There will be general registration taken throughoii Canada of all such men and on the expiration of the sixty days they wll be called upon to report for service All Americans resident in Canada wh wish to place themselves under the American draft law and desire infor matiou as to procedure should apply to the nearest American la sUuctions to consuls are now being forwarded from American citizens resident In Can ada of the ages 20 or 31 to both are allowed thirty days from a date which may later be fixed fo the registration of men of such ages under the laws of the United States either to volunteer or to claim exemp i For the thes men are not since no call ha yet been issued la the United State for this Solve Problem of Rapid Ad vance of Artlllry With Infantry On The French Front In The French armored car has taken such an important part In recent operations hat It may really be called a new krm of the French tacticians iave worked out a method of employ ng them so that these nrmored cars seem to have solved the problem of rapid advance of the artillery with They are In constant touch with the commander of operations and cooper ate with the aviation and the artillery arii infantry by means of Ingenious Carrier pigeons keep headquarters Informed as to their The French are now employing three models of armored the Cha weighing 23 tons and carrying a crew of eight the 13 and by a crew of and the six and two The machines fight in large format ions forming batteries and Batteries of light cars are easily con cealable in shell holes and clumps of They have been particularly useful In the present operations in de stroying machine gun nests and block houses and paralyzing the counter of They also have operated against enemy They might be called armored Infantry on The crews of these cars are giving extraordinarily proofs of their disre gard for danger and None is required to serve in cars but they artj manned only by The French mobile tanks present a striking contrast to the German machines which have been captured In recent Some of these have been examined by the They weigh 35 tons and are bad copies of English and French OF of War Baker will recommend that the draft be made from 18 to 45 This was An nounced today by Senator Cham chairman of the senate military following a conference with the For the Sultry Days of t O r r A Series of Specials m All Manner of Hot Weather Wear ables These Hot Weather Specials have been arranged for Saturday Night to take care of thoie of our customers who want to be comfort able during these sultry days of August and you are going to have these hot days In September as The various items listed PRICED FOR SATURDAY NIOHT will give you a hint of the type of goods requir ed for hot weather You can be cool and comfortable simply by wearing the right kind of clothes Perfect Made is tKe Tide of a Booklet VhicK we nave issued to enable those vKo enjoy fragrant to have There are trfo essentials to the perfect cup of right coffee and the right way to make iL if you 194 CHASE SANBORN MONTREAL ONSALE SATURDAY NIGHT From to NO PHONE APPROVALS OR ON THESE i SPECIALS LADIES COMBED SILK LUSTRE HOSE Pair Full fashioned in the popular grey 49c LADIES SILK MERCERIZED HOSE In white or Sizes 8 to Pair 49c LADIES HIGH GRADE HOSE In white Sizes 8 to Pair 39c SPECIAL GLOVE SILK In all colors Including Regular Pair Two for KEEP THE LITTLE ONE COOL IN A PAIR OP THESE SPECIAL HIGH GRADE HALF HOSE Regular 35c Saturday 2 pairs for 35c have been sent out to all registrars and deputy registrars throughout Canada under the Military Service Act outlin ing procedure in regard to the enlist ment of American citizens in Canada subject to the draft laws under the new CanadianAmerican All male Americans of the ages 21 to both are given sixty days either to enlist or enroll voluntarily In the Canadian Expeditionary Force or to claim diplomatic If at the expiration of the sixty days these men have done nothing in re gard to military service they malically become subject to the Can TQ KEEP COOL YOU NEED THE RIGHT KIND Of LIGHT SUMMER CORSET To meet this want we have laid out the well known AQ regularly sold at aOC HOT WEATHER SPECIALS INCLUDE PARTICULARLY WASH SKIRTS AND WASH WAISTS You will find an ample number of these on display in the waist and skirt Here are two examples x LAWN WASH WAISTS Some all others with a neat pin These have a open sailor Saturday night only IOC WHITE OVER SKIRTS A very special line in a good stout well each LADIES WHITE CANVAS TANGO PUMPS With rubber soles and Finished witty a neat rt poplin Saturday GIRLS MARY JANE ANKLE STRAP SLIPPERS Made of patent Has the popular spring Sizes 8 to 10 Sizes 11 to 2 MENS NEGLIGEE SHIRTS atSOceach 5 dozen only at this in neat assorted patterns and with stiff The regular price Is Small sizes You Will Enjoy Your Vacation if you Spend it at Waterton Lakes Canadas Beauty Spo MOUNTAIN CLIMBING Good Accommodation at per Day at the HAZZARD HOTEL AND CABINS ARE FOR MAKE THE WALL LOOK COOL WITH OUR NEW SANITILE WALL COVERING We have seven different patterns in and the width 48 Special Saturday night COOL DRINKS Grape Montterat Lime 49c Holbrooks Raspberry Kovah Lemonade 23c Roses Lime Juice bottle 45c AND HERE IS SOMETHING TO DRINK THEM OUT OF 2 dozen 314 inches Regular 111 10 dozen suitable for everyday 6 dozen WINE Regular 1 1 ft dozen ;