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Lethbridge Herald Newspaper Archives

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Lethbridge Herald (Newspaper) - August 3, 1918, Lethbridge, Alberta IPAGE TWELVE THE LETHBRIDGE DAILY HERALD SATURDAY, AUGUST 3, iniS I ILK! Marketing As A War-Time Measure i k m t~Slme "Market Basket Women" getting ready for the fray. Plenty of basket room Is needed 2-All "loaded up" and feeling pleaded about it. Typical scene on market morning. Marketing cannot exactly be called a wartime occupation for women, but It most assuredly is part of every * liousekeeper's -wartlmo occupation. Not 80 long ago it was Infra dig to � carry home your p.ircels. But no matter whether you are Lady High and Jllghty or plain Jlra. John Brown, by the time you have stood in a queue for four hours to be rewarded for your pains with two ounces of margarine or -well, your ideas about such things 'as market baskets ha\'o suftertd an Upheaval. This is" the lesson that was Jearned in Engrland. where women 'tised to be more particular about their dignity and so forth than we are or ever were here. � In Canada we have still a lot to ]earn in tliis respect, for wo have not yet got over the "order by telephone" habit or our affection for the delivery eystem. There Bre no horses or motors running around to-day at the be- Studio Closed DURING AUGUST Except for limited class of work. DupMcate orders, passports, etc. The llilison Studio BALMORAL BLOCK hest of the housekeepers of Britain. Every woman is buying her own supplies-by cardi In Prance it is worse. Women are not only doing men's but horse's work as well. Marketing used to be fashionable enough in all conscience. It was con-temporaneaus with crinolines, poke bonnets and tatting. Grandmother did it-basket and all. The twentieth century is apt to point to ner as a model of housewifely discretion. Whether It is a question of "distance lends enchantment to the view," or whether her housekeeping really was superior to that of recent years, the fact remains that the Market Basket Lady is now one of our most fashionable pieces of femininity-and patriotic into the bargain. A good market is not like Topsy who "Just growed." It needs stimulus, and the more force behind it the better. Surely it Is from the women who are so concerned about catering for their families in these days that this momentum must come. War con dftions demand simpler methods of buying and selling. The more complicated the system, the higher the cost will inevitably be. The market is the moat direct means of commercial exchange in the world. Europe has set the pace in markets, and we have every reason to be ashamed when we realize how backward we are in Canada In this regard. The market has been an institution in Europe for years, and London and Paris have flourishing wholesale as well as retail ECZEMA Rectors are discarding the old un-successfur local treatments and giving this now discovery. Why? Because they get ciulck relief and permanent results. , Guaranteed and Sold In Lethbridge by THE KENNY & ALLIN CO., LTD., DRUGGISTS. - it. The first box helped me, and I took the tablets regularly until every trace of the Rheumatiaai left mo. I have every confidence in 'Fruii-a-tivcs' and strongly recommend them to every sufferer from Kheumatism". 'AuB. 3.-Secretary of War Baker will recommend that the draft ages be made from 18 to 45 years. This was announced today by Senator Chamberlain, chairman of the senate 'military committee, following a conference with the secretary. "Perfect C oTTee m is tKe Title of a Booklet \?KicK �we have issued to enable those vJKo enjoy delidouSi fragrant coffee, to alvJa^s have it There are tWo essentials to the perfect cup of coffee-the right coffee and the light Way to make U. TKif booMtt mUs kotf to Uv� htA. VliiUJ free if you Vrita 194 CHASE & SANBORN . MONTREAL Blendtn cnii RouUn of "5�al Bnnd" Coffeo Perfectly) Made" Ottawa, Aug. 3.-InatrucHohs have be^n sent out to all reeistrars and deputy registrars throughout Canada �nder the Military Service Act outlining procedure In regard to the enlistment of American cltUend in Canada subject to tho draft laws under tho new Canadian-American convention. AU male Americans of the ages 21 to 30, both Inclusive, are given sixty days either to enlist or enroll voluntarily In the Canadian Expeditionary Force or to claim diplomatic exeinptlon. If at the expiratioi) of the sixty days these men have done nothing In regard to military service they auto-"^' niatlcally become subject to the Can- You Will Enjoy Your Vacation if you Spend it at Waterton Lakes Canada's Beauty Spo' FISHING, BOATING, DANCING, MOUNTAIN CLIMBING Good Accommodation at $2.50 per Day at the HAZZARD HOTEL H0TB4. TCNTS AND CABINS ARE FOR SALE. For th(B Sultry Days of August, A Series of Specials in All Manner of Hot Weather Wearables These Hot Weather Specials have been arrangecl for Saturday Night Selling to take care of those of our customers who want to be comfortable during those hot, sultry days of August; and mind, you are going to have these hot days In September as well. The various Items listed below-"SPECIALLY PRICED FOR SATURDAY NIGHT SELLING, will glvo you a hint of the type of goods reaulr-ed for hot weather wearing. You can be cool and comfortable simply by wearing the right kind of clothes; ON^SALE SATURDAY NIGHT From 6.30 to 9.30 NO PHONE ORDERS, APPROV>\LS, OR C. O. D. ON THESE SPECIALS LADIES' COMBED SILK LUSTRE HOSE Full fashioned in the popular grey shade. Atk^ Pair.................................................. LADIES'SILK MERCERIZED HOSE In white or black. Sizes 8 to 10. Atk^ Pair ................................................... 4yC LADIES' HIGH GRADE HOSE In white lisle. Sizes 8^4 to 10. QO.- Pair.................................................... QgC SPECIAL GLOVE SILK HOSE* In all colors including white. Regular oy.OO pair. O OA Pair ...............................M.................. ifUU Two pairs for ............................................ $4.25 KEEP THE LITTLE ONE COOL IN A PAIR OF THESE SPECIAL HIGH GRADE HALF HOSE Regular 35c pair. Saturday night, 2 pairs for......................... 35c TQ KEEP COOL YOU NEED THE RIGHT KIND OT LIGHT SUMMER CORSET To meet this want wo have laid out the well known D. & A. Corsets, regularly sold at $1.25, for............... 98c THE HOT WEATHER SPECIALS INCLUDE PARTICULARLY WASH SKIRTS AND WASH WAISTS You will find an ample number of these on display In the waist and skirt section. Here are two examples:. LAWN WASH WAISTS Some all white, embroidered, others with a nett pin stripe. These have a deep, open sailor collar. Saturday night only .......................:............................ IOC WHITE OVER SKIRTS A very special line in a good stout drill, .well made. A Ai| At, each...............................................fcaVV LADIES' WHITE CANVAS TANGO PUMPS with rubber soles and heels. Finished wlt^ a neat � poplin bow, Satyrday night........................ .....(baUw GIRLS' "MARY JANE" ANKLE STRAP SLIPPERS Mado of patent leather. Has the popular spring heel. OOP Sizes 8 to lOV^ ..............."......................... LmLO Sizes 11 to 2.......................................... $2.76 , MEN'S NEGLIGEE SHIRTS at 50c each 5 dozen only at this price. In neat assorted patterns and with stiff cuffs. The regular price Is $1.50 each. Small sizes only. MAKE THE WALL LOOK COOL WITH OUR NEW. "SANITILE" WALL COVERING . We have seven dit(frent patterns In this, and the width li' 48 inches. Special Saturday night , CC�, yard .............^...................................... D3C COOL DRINKS Grape Juice, pints, bottle.................2Sc Montterat Ui^e Juice, pints, bottle...../.... 49c Holbrooks Raspberry Vinegar, bottle.......33c Kovah Lemonade Powder, tin............. 23c Roses Lime Juice Cordial, sweetened, bottle ... 45c AND HERE IS SOMETHING TO DRINK THEM OUT OF 2 dozen only, TUMBLERS, 3V4 Inches high, Ilegular | tA ?1.50. dozen. Special, dozen.....................l*i�f 10 dozen only, GLASSE3S, suitable for everyday use. | fQ Special, dozeu.................................... �fl dozen only, WINE GLASSES. Regular |3.50. ' | t A Special, dozen ...;............................... laltf I II 11 -r-t'"'" �rrmn 2064 ;