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Lethbridge Herald Newspaper Archives

- Page 14

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Lethbridge Herald, The (Newspaper) - April 1, 1974, Lethbridge, Alberta 14 LBTHORIDat HERALD Monday, April 1, Soap replaced by bar9 Erosion of the language WASHINGTON (CP) To paraphrase Professor Higgins the Americans don't so much care what they do, so long as theyi disguise it with a pleasant word." A recent case is the poll that purports to show that a majority of citizens favor im- peaching President Nixon -so long as it's called something else. thus is relegated to that unwritten list of words considered not quite nice. "Soap" is on that list, too, replaced in the vocabulary by the "beauty bar" of the tele- vision commercial. Plain old laundry soap has become tergent" and is swiftly prog- ressing to "washday product" as goes down the drain. Another example from the list is Except for a brief resur- gence during the Middle East oil embargo, use of the word "armpit" has died out almost entirely. Now it's "under- arm." And remember toilet pa- per? today it's bathroom tis- sue. The word-warpers had na- tive prudishness on their side here, as witness the general use of the word "washroom" -Th ;