Sunday, December 29, 1974

Cedar Rapids Gazette

Location: Cedar Rapids, Iowa

Page: 9

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Text Content of Page 9 of Cedar Rapids Gazette on Sunday, December 29, 1974

Cedar Rapids Gazette (Newspaper) - December 29, 1974, Cedar Rapids, Iowa "Compact71 Christian Science Monitor The Cedar Rapids Gazette: Sun., Dec. By Martin Arnold New York servicf BOSTON The Christian Science Monitor, unc iif the world's most prestigious daily newspapers, is KvtlinK ready to some slurlllriK changes. H is, lor instaiiee, wiiiiK to hwonie ;i laliloid. although it does not like to use that word and prefers instead to say that it is goinu "com- pact." The Monitor is also (joins to scrap its daily overseas edition and replace it with a weekly overseas paper, which will really he sort of a magazine. It will include the best of that weiik's Monitor plus some specially written material. All this, and some other changes, are mainly hut mil entirely a result of the economics of newspaper publishing, a tough business in- deed that is faced with rising production ex- penses, particularly the cost of newsprint, and lower advertising revenues that reflect the country's slumping economy. Twice as Many The .compart Christian Science Monitor will come out on April 1. and its pages will be half their present although there will be about twice as many each day. Thus the paper's "news hole" the amount of space given lo news will remain about the same. The weekly will replace the overseas daily a week or'so later. Other changes arc planned. The paper's management is shopping around for ways lo get into radio and television not lo own sta- tions but to take part In some sort of profitable public events and news programs. The Monitor will mcieuse Ms yearly subscription price on April 1 from to and its newsstand price from ITi lo cents. The weekly, airmailed to readers from Lon- don, will cost There have been roc and there will continue to lie. some staff reductions. This will involve abi persons, according to ,lohn Hughes, the but few of them will be reporters or ed. tdost lit -til lilor. Loses J.i Million Only during three brief periods since its founding in IOOB has the Monitor made money, the last lime being for a short period after World war II. Management refuses to discuss the paper's finances, but an informed estimate is Ilia! it loses million annually. This would doubtless be fatal lo almost any other newspaper but the Monitor, published by the Christian Science Publishing Society, is underwritten by the First Church of Scienlist. which has ils headquarters here where it has substantial real estate holdings. The paper is not u religious journal, limiting itself to one religious article a day. The Church is more than solvent; j[ is wealthy, although the present stale of I he economy has affected its .investments, and contributions from members are down. "We're very interested in eliminating any deficit the paper may says Hughes in his modified British accent. Hut lie insists IImt lie is not being pressured into making serious cutbacks that will affect the paper's quality. The Church, in short, will keep Ihc paper viable, whatever the cost. One Correspondent Still, recently among other things, the Monitor closed its Tokyo and 1'aris bureaus. II left one correspondent to cover all of Asia hut India and another responsible for I'aris and London, working out of London. These cutbacks have less effect on the paper, however, than they would on nearly any other newspaper of comparable prestige, for the Monitor is a daily newspaper unlike any other in the S. It does not, for instance, cover news very much on a spot basis as it is happening, the type of news that makes up the bulk of most newspapers. Rather, it accepts the fact that it is not Ihc only newspaper ils readers will read, and most of its articles are more leisurely written background pieces, attempting to give the reader not the cvenl as it unfolded but Un- meaning behind Ihe event, so the bulk of ils slories are roughly eiiuivalonl lo uhat would be labeled "news analysis." in Ihe New York Times. This is largely because more Iliiui percent of the Monitor's readers its present cir- culation is receive it by mail and sometimes they do not gel il until flays after it is printed. 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LINDALE NOON lo P.M. MALL SHOPPING CENTER, IOWA CITY: A.M. to P.M.